Account Manager (Marketing Manager- Demand Generation) Bulldog Solutions
The Account Manager is a leader in the company, responsible for overall account health, retention, growth and profitability. In addition to managing multiple marketing programs and campaigns, the Account Manager provides reporting and visibility to the Executive Team. In partnership with the Sales Organization, the Account Manager is responsible for identifying opportunities to expand and deepen client relationships, increase revenue, and ensure client retention and referral.
This position requires a strong understanding of the B2B sales cycle from lead generation to sales conversion.
In partnership with clients, work with Bulldog Sales and Strategic Planning teams to develop strategic demand generation marketing plans and budgets on a quarterly, bi-annual, and / or annual basis.
Ensure timely and profitable execution of all project and program deliverables to align with client strategic and business goals.
Collaborate with clients to define metrics and success criteria, and report against these metrics throughout the program lifecycle.
Work with internal Project Managers to manage project timelines, resources and revenue.
Own client relationship as a strategic partner, advocate, trusted advisor and marketing leader.
Establish ongoing partnerships with Creative, Marketing Communications, Technology Services, and Operations to ensure a smooth and productive flow of work.
Support proposal development and project planning.
Escalate any major roadblocks or risk factors to the team and work collaboratively to quickly resolve issues.
Manage external resources that may owe deliverables to project.
Ensure account health, profitability, retention and growth.
Promote a positive, solution-oriented work environment.
Minimum of 5 years client side experience at the Marketing Manager or above level including demonstrated responsibility and success for Demand Generation. Experience in Client Services within Advertising, Marketing, Media, PR agency or related business-to-business professional services firm may also be considered.
Interactive marketing and project management experience, including: dynamic web site development, webinars, Email campaigns, end-user registration, reporting tools, web conferencing, brand marketing, etc.
Proven track record of obtaining results from resources that are not direct reports.
Excellent organizational skills; must be able to manage multiple, competing priorities with cross-functional teams in a fast-paced dynamic environment.
Refined, diplomatic communication skills: ability to communicate with Clients, Sales, Marketing, Strategic Planning, IT, Design, Marketing Communications and Executive Management.
Software proficiency: strong MS Office, MS Project experience and general computer skills.
Highly self-motivated contributor who works well as an individual and within a team environment.
Ability to thrive in a fast-paced environment, to demonstrate ability to juggle and prioritize multiple, competing demands, and to seek supervisory assistance as appropriate.
Superb interpersonal, communication, and presentation skills.
Excellent analytical, strategic planning and leadership skills.
Desire to be part of a team who can grow the business by consistently delivering high quality client services within prescribed timeframes and project scope.
Educational / Experiential requirements
Bachelors in Business, Advertising, Marketing or similar field is required.
Bulldog Solutions is an organization of motivated, passionate and hard-working individuals. We hire the best talent for the job and reward our team members for hard work and ingenuity. We are committed to providing our employees the opportunity to develop personally and professionally. If you're tenacious, dedicated, brave and resourceful, we'd like to hear from you.
||5608 Parkcrest Drive |
Austin, TX 78731