AD OPERATIONS AND TRAFFICKING MANAGER Magnetic
THIS JOB HAS EXPIRED Magnetic is looking for an experienced Ad Ops/Trafficking manager who has background in ad campaign management. This is a fast-paced and data-intensive position. It involves real-time reporting and optimization techniques that leverage multiple data points across many platforms. The successful candidate will have passion for ownership and finesse execution by utilizing their technical and optimization skills.
? Manage start to finish campaign process, tracking pixels, troubleshooting tags, targeting, optimization, and reporting
? Analyzes performance metrics for all online ad campaigns, measuring dozens of variables across multiple dimensions
? Identifies trends in data and deciphers underlying causes. Proactively make changes based on given data to increase in performance and margins
? Utilizes multivariate testing and other analytics tools to improve insights
? Makes changes to campaigns to maximize performance or delivery, based on analyses
? Stay abreast of trends in online advertising, product development, and yield optimization best practices
? Monitor and generate reporting used inter-intra departments
? 2-4 years overall work experience, with 1+ years in online advertising industry
? Extremely analytical with strong math skills and attention to detail
? Experience with ad trafficking (display, video), de-bugging, data collection, ad optimizations
? Expertise in Excel
? Familiarity with web analytics and research methods such as multivariate testing. Ability to translate quantitative numbers into recommended actions
? Ad exchange or Demand Side Platform media buying a big plus
? Bachelor?s degree
Magnetic, the leader in search retargeting, specializes in reaching consumers with relevant display ads based on their search history. As the partner of choice for leading Fortune 500 brands, Magnetic powers both brand awareness and direct response campaigns through its core capabilities which include search retargeting, advanced media optimization, programmatic buying, site retargeting and extensive creative opportunities.
Magnetic uses billions of search data points to build audiences and effectively reach consumers across a wide range of inventory sources. This includes exchange media and premium channels available through direct publisher partners. Magnetic is headquartered in NYC, and has offices in Los Angeles, Chicago & Detroit.
||New York, NY |
THIS JOB HAS EXPIRED