Associate Manager, SEM Gilt Groupe
THIS JOB HAS EXPIRED Company Background
Gilt Groupe is an innovative e-commerce company offering highly coveted products and experiences at insider prices. Each day, Gilt offers its members a new, curated selection of merchandise, including apparel, accessories, and lifestyle products for women, men, kids, and home entertaining and decor, as well as fantastic offers on local services and experiences from Gilt City. Sales start at noon ET and last only 36 hours, making Gilt an addictive destination for shoppers from coast to coast.
Gilt Groupe is seeking a top-notch marketing professional to join its dynamic and growing Online
Marketing team. As a Search Engine Marketing Specialist you will be responsible for executing large scale online marketing campaigns and driving the next phase of search advertising for Gilt Groupe?s global business.
This role requires a demonstrated record of analytical rigor, creative problem solving, and flawless execution. The ideal candidate will have a top-tier educational background and 2 or more years of experience in online marketing or advertising. In addition, this role provides exposure to a broad range of online marketing disciplines and career growth opportunities.
Drive customer acquisition and engagement for Gilt Groupe via search engine marketing.
Partner with data and analytics teams to analyze individual campaign performance to derive actionable insights to improve performance, conversion rates, and lifetime customer value.
Produce post-campaign reports and analysis, including recommendations for improvement.
Collaborate with internal and external partners to develop processes to streamline operations, especially in the areas of portfolio organization, language localization, creative development, media planning, reporting, and campaign QA.
2+ years of direct experience managing search engine marketing with a proven track record in developing and executing marketing campaigns.
In-depth understanding of key industry metrics and the ability to recognize how they might impact the business (CPC, CTR, CPA, Quality Score).
Manage the execution of search marketing campaigns, including setup, monitoring, reporting, analysis, optimization, budget pacing and forecasting, keyword research and expansion, competitive benchmarking, and strategic portfolio insights.
Tech savvy and comfortable using paid search/social management tools (Adwords, AdCenter, Facebook Power Editor, SEM tools providers).
Familiarity with Online Analytics platforms (preferably Google Analytics).
Ability to manage multiple tasks and deliver results in a fast-paced environment.
Bachelor?s degree in a related discipline preferred.
Excellent verbal and written communication skills
Fun, energetic and collaborative personality with self-starter approach to work.
Gilt.com is an innovative online shopping destination offering its members special access to the most inspiring merchandise and experiences every day at insider prices. Gilt continually searches the world for the most coveted brands and products, including fashion for women, men, and children; home decor; and unique activities in select cities and destinations. We believe that every day is an opportunity to inspire and be inspired.
||33 West 19th Street |
New York, NY 10011
THIS JOB HAS EXPIRED