Book Marketing Strategist Goodreads
Goodreads is seeking a marketing strategist to help our publishing partners best use the site to promote their books. This position will serve as an evangelist for all of our promotional and advertising products. Duties will include meeting regularly with publishers to educate and inform them about new and existing opportunities within Goodreads, as well as helping our advertising and promotions teams build compelling products for our clients.
This role is critical to helping us maintain our position as the top book discovery site in the world, as well as a highly desirable place to promote and advertise books.
Responsibilities and Role:
Evangelize Goodreads promotional products and advertising packages to publishers and authors.
Train publishers on how best to use Goodreads through a combination of owned, earned, and paid media.
Help define promotional product road map with an eye toward growing user engagement, author and publisher activity on the site, and maintaining our position as the top discovery site for books.
Work closely with ad sales team to expand and refine our offerings to authors and publishers and to anticipate publisher needs.
Build and maintain productive relationships with publishers large and small.
Desired Skills & Experience:
3-5 years marketing experience in the publishing industry. Familiarity with how publishers have marketed books in the past as well as current best-practices a plus.
Expert knowledge of the publishing industry, particularly online book promotion. An interest in the evolving world of publishing, self-publishing, and book marketing is essential.
Strong presentation skills
Bachelor's Degree (Advanced degree a plus)
Comfort with business analytics and various associated tools, including Google Analytics.
Knowledge of and passion for Goodreads a strong plus
Passion for discovering, reading, and sharing books!
Goodreads is the world's largest site for readers and book recommendations. We have 15 million members up from 6.5 million at the beginning of 2012. Every second, 4 books are added 'to read' on Goodreads. Our members have written more than 21 million reviews and we are the number one book-related app on Facebook. Our mission is to help readers find and share the books they love.
||New York, NY |
All Jobs: at Goodreads
San Francisco, CA 94105
|Industry:||Consumer Products and Services|
|Company Profile:||Goodreads is the world's largest site for readers and book recommendations. Founded in 2007, Goodreads is where readers find and share books they love. The site has 16 million members who have added more than 530 million books to their shelves and written more than 23 million reviews. Loved by avid and casual readers alike, Goodreads members can discover new books by seeing what their friends are reading or by using the Goodreads Book Recommendation Engine; share ratings and recommendations; track what they have read, and list what they want to read. Goodreads is also a place where more than 68,000 authors connect with readers. Goodreads is a subsidiary of (AMZN) Amazon.com, Inc.
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