Atlanta Categories:
Campaign Optimization Analyst Cardlytics
THIS JOB HAS EXPIRED
OverviewCardlytics' rewards solution allows merchants to target customers based on what they actually purchase. For the first time, merchants can target individual customers based on where and how they spend money. Targeted offers are placed directly on customers? online banking pages; one of the most trusted and widely used, yet least penetrated, consumer channels. The Campaign Optimization Analyst will work closely with the Account Management Team, Sales, Merchant BI Team, Merchant Analytics, and Bank Analytics.
Responsibilities
Goal is to use transaction and redemption data to optimize campaign design
Analyzes inventory mix for purposes of optimizes channel performance
Analyzes campaign placement for purposes of optimizing activation and redemption rates
Consults with Account Management on optimal campaign design
Owns the creation of standard business intelligence tools (i.e. Frequency Distributions, Seasonality, Served/Activated/Redemption Reporting, etc.) to aid in campaign design
Trains Account Management on the use of standard business intelligence tools
Performs analyses within and across verticals to identify optimum offer values, campaign duration, and merchant targets at the total network and MSA levels
Documents and communicates learning?s based on analytical projects
Qualifications
Exceptional Character
First class client service
Outstanding interpersonal skills
Energetic, can-do attitude
Patient and adaptable
Proactive problem solving capabilities
Entrepreneurial and team oriented spirit
Work Experience
5+ years? of analytical experience
Experience with transactional data a plus
Evaluation of marketing/promotional campaigns
Heavy attention to detail
Ability to interpret analytical results
Ability to visually present results in a simple and concise manner
Strong communication skills
Technical Skills
Advanced Excel skills
Advanced PowerPoint skills
Standard SQL a minimum; T-SQL or Microsoft SQL Server-based experience a plus
SAS and Proc SQL a plus
Strong working knowledge of Microsoft Office
Education
Bachelor?s degree in a quantitative discipline like Statistics, Mathematics, Decision Sciences, Marketing Research or similar
Graduate degree a plus
Compensation
Competitive salary
Stock Options
Excellent benefits, including health and dental
| Location: | Atlanta, GA United States |
|---|
THIS JOB HAS EXPIRED
Cardlytics
Investors: Canaan PartnersAll Jobs: at Cardlytics
| Web Site: | www.cardlytics.com |
|---|---|
| Headquarters: | 00000 United States |
Support Cardlytics with Social Media services
Find more Campaign Optimization Analyst jobs
