Content Outreach Manager HowAboutWe
THIS JOB HAS EXPIRED
Who We Are
HowAboutWe is an experience-driven dating and relationships brand. We help people who are single and people in relationships to experience true romance in the real world. Through our unique services and content we support our members to fall in love and to stay in love.
We're a well-funded ($18.5mm), rapidly-growing startup with headquarters in Brooklyn, NY. We build breathtaking products that transform people?s lives. You can read more about us here.
We have three main products:
HowAboutWe Dating is the offline dating site. Our members start with the words ?How about we...? then describe the date they?d like to go on (i.e. ?How about we... have dinner at this cool rooftop restaurant I know.?).
HowAboutWe for Couples makes it easy for a couple to have meaningful, shared experiences together, again and again. Each month, members receive a new DateBook ? a curated catalogue of HowAboutWe Dates, hand-picked for their quality and originality ? choose the ones they like? and go.
The Date Report provides engaging, entertaining and enlightening content about dating and relationships. It is the home of all content-oriented initiatives carried out by the HowAboutWe brand.
The Job
HowAboutWe is looking for a Content Outreach Manager that will drive reader engagement on all social media channels, as well as generate attention for our in-house content. You would be responsible for building an extensive set of relationships and partnerships with everyone from celebs on Twitter to magazine editors to restaurant insiders. You would also manage brand strategy and serve as a brand mouthpiece on all social channels. This is an exciting opportunity to be a part of an emerging team at a startup with immense growth opportunities.
Key Responsibilities
Promoting and expanding the sites' content on all social media channels including Twitter, Tumblr and Facebook
Serving as a brand mouthpiece on social media channels
Creating and executing social media campaigns that generate substantial buzz around the brand
Generating widespread conversations on Twitter, getting everyone from tech experts to celebrities retweeting our content, responding, and participating
Building a loyal and engaged readership and social media following
Developing lasting and reciprocal partnerships with other publishers
Constantly innovating, and executing new ideas - should we be launching a new Tumblr? Running a Twitter contest?
Constantly innovating, and executing new ideas - should we be launching a new Tumblr? Running a Twitter contest?
Making at least one new press contact a day
Monitoring benchmarks/metrics for measuring impact of campaigns
Who We're Looking For
You bring with you a rolodex of top-tier vendor and partner relationships.
You are excited to work with the HowAboutWe team to build a company that transforms the way people find and sustain love online and offline.
You are excited to work with the HowAboutWe team to build a company that transforms the way people find and sustain love online and offline.
You have off-the-charts ambition, are willing to take risks, and are motivated by the fast paced, ever-changing entrepreneurial world.
You do an exceptional job on any and all tasks, are highly organized, and detail-oriented. You are self-motivated and can manage multiple workflows and prioritize your own time.
Requirements
Bachelors? degree
2 to 5 years of experience in digital media/PR
True expertise in all forms of social media - you are the master who can pull Twitter's puppet strings
A strong knowledge of social and brand strategy
Expertise in social bookmarking sites like StumbleUpon, Digg, Reddit
A strong editorial sensibility - you can compose the perfect witty tweet, and you know what writer or editor would be interested in X or Y piece of content
Publicity-driven with a nose for news and trends
A strong desire to have a major impact on a growing content brand
Benefits
Competitive Salaries and Stock Options ? We pay highly competitive salaries in addition to significant stock options.
Continued Learning ? We?ll pay for team members to attend conferences and get coaching to continue learning their craft
Health Insurance, Vision, and Dental ? Exceptional Health Benefits.
Ten Paid Holidays ? Our office closes for all standard paid holidays.
Fifteen PTO Days ? We encourage all team members to take vacation and recharge.
Food & Drink ? Stocked fridge, some team meals, etc.
| Location: |
New York City, NY
United States
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THIS JOB HAS EXPIRED