Director, Digital Media iCrossing
THIS JOB HAS EXPIRED
Overview:
iCrossing is looking for a Digital Media Director for their Chicago Office to oversee the development of strategy and writing of display media plans to meet client?s marketing objectives and subsequent negotiation, implementation and performance analysis. The role encompasses all categories of Display digital media including: Traditional, HyperLocal Premium, Video, Social and Mobile. This role is part of the core account team and maintains a strong relationship with the client and internally across all disciplines. They are experts in the field, possessing a broad set of media strategy and planning skills and have ownership and direct responsibility for management within the media group on key accounts and overall for a team.
Responsibilities:
Core contributor to strategic initiatives. Articulates departmental and iCrossing?s view on customer segmentation, media strategy tactics and execution. Ensures that strategies align with objectives and objectives of projects are met.
Oversee development of program strategies and analyses for all categories of Display, including: Traditional, HyperLocal, Premium, Video, Social and Mobile.
Responsible for comprehensive management of assigned accounts within the digital media department with minimal oversight. Typically, this includes the management of industry/category knowledge, display media planning, display media negotiations and implementation, performance tracking and analysis and various associated projects.
Draw insight from program results and ensure dialogue with client and internal team on informed strategic implications
Assume substantial role on the core client team(s) to identify issues, develop new business opportunities with existing clients and assist in development of new client relationships.
Assume ownership of client questions and issues related to media; Serve as day-to-day contact
Work closely with account, creative and measurement teams to ensure display media plans and creative/measurement work are strategically aligned, client needs are met and iCrossing?s quality levels are maintained.
Provide leadership in employee technical and professional development training programs
Assume broader role in key departmental or company initiatives
Promote/sell media department capabilities across teams/company
Manage the work of Senior Media Managers, Media Managers and Media Analysts by providing leadership, ongoing feedback, effective motivation, performance evaluation, career direction and training of staff members
Qualifications:
Bachelor?s degree in a related field required, an advanced degree is preferred.
6+ years of experience in roles of increasing responsibility of a similar nature (e.g., ad agency media department).
Extensive online display media experience is an absolute requisite.
Knowledge of and familiarity with digital media ad products for either Video, Social or Mobile platforms.
3+ years of Management experience is required
Thorough knowledge and understanding of interactive media (all channels and pricing models) preferred
In depth understanding of display media planning, negotiation, implementation and performance analysis
Proven leadership ability and previous client relationship experience required
Exemplary communication skills (persuasive written, compelling oral)
Time management and problem solving skills
| Location: |
Chicago, IL
United States
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