Santa Clara Categories:
Director, Marketing & Communications (#0120) Cell Biosciences
DESCRIPTIONDevelop and implement marketing plan across all product lines for ProteinSimple, working in close collaboration with product management
Responsible for overall brand consistency across all product lines
Drive lead generation and customer awareness
Responsible for marketing activities including development of eblasts, newsletters, banner ads, flyers, print ads, brochures, product listings, and application notes
Responsible for publication of product material (eg. product manuals, product inserts, data sheets)
Responsible for all aspects of corporate website and associated microsites
Ownership of internally and externally hosted webinars
Provides leadership to Marketing Specialist
Responsible for marketing analytics through marketing automation tools and salesforce.com
Responsible for presence and activities at industry related trade shows/meetings globally
Able to work collaboratively with the sales force and product development teams
QUALIFICATIONS
Relentless enthusiasm and a desire to build something different in the life sciences space
4+ years of Marcom Management
Has demonstrated effectiveness in increasing customer awareness and lead generation
Demonstrated experience in developing a marketing plan and budget
Has shown ability to co-ordinate and prioritize activities across multiple product lines from multiple product managers
Has the proven ability to generate appropriate content for a variety of media
Experience with establishing relationships and agreements with appropriate marketing vendors
Able to work in fast paced environment and can adapt to shifting timelines and priorities
Ability to communicate effectively, orally and in writing, with many levels of employees
Expertise with standard office software applications (Word, PowerPoint and Excel) and graphic applications (Adobe Illustrator, PhotoShop, Dreamweaver, FrameMaker and InDesign)
Highly proficient in salesforce.com
Demonstrate a strong work ethic and represent the Company with high integrity, ethics, honesty, loyalty and professionalism, to include standard of dress and courtesy at all times
Ability to travel adequately including attendance at major trade shows and user meetings
EDUCATION REQUIREMENTS
BS/BA Degree in scientific field is required
No visa sponsorship available
| Location: | Santa Clara, CA United States |
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Cell Biosciences
Investors: Domain Associates, Latterell Venture Partners, The Vertical GroupAll Jobs: at Cell Biosciences
| Web Site: | www.cellbiosciences.com |
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| Headquarters: | 1050 Page Mill Road Building 2-A M/S Y-27 Palo Alto, CA 94303 United States |
| Industry: | Medical Devices and Equipment |
