Director of Marketing Tango Health
THIS JOB HAS EXPIRED Tango, a fast growing Healthcare Services company is seeking a Director of Marketing able to participate in strategic company level decision-making while also leading hands-on execution of a comprehensive marketing plan.
Title: Director of Marketing
Reports To: CEO
Date: February 11, 2014
Location: Austin, Texas
Develop an in-depth understanding of our market, segmentation and evolving customer challenges including customer buying dynamics and key roles in the evaluation process.
Position the company and its offerings in a manner that concisely and credibly conveys the value of our solutions to target customers. Write or manage the writing of collateral, web copy and sales tools that reflect this positioning.
Equip, train and support an enterprise sales team.
Cultivate awareness with industry influencers to improve market awareness.
Design and execute lead generation campaigns.
Represent the company to third party service providers including PR, Advertising and lead generation firms.
Collaborate with product development to define solutions being the ?voice of the market?.
7+ years of experience in strategic marketing and communications roles
Must have a track record of awesomeness and excitement for a fast-growing innovative company culture
Creative strategic thinker adept at conceiving and implementing innovative brand marketing programs that align with, and drive forward, the goals of the organization
Excellent written and visual communication skills, particularly in preparing clear, simple and graphical web-based and print materials
Experience pitching stories to media and handling media inquiries
Excellent market-listening skills and high intuition
Resourceful and persistent in setting and achieving goals
Accomplished at setting direction for team, prioritizing limited resources, and responding skillfully to multiple priorities
Bachelor?s Degree or higher
Ability to travel
||Austin, TX |
THIS JOB HAS EXPIRED