Director of PR & Communications Athletes' Performance
THIS JOB HAS EXPIRED Description
Position: Director of PR/Communications ? Athletes? Performance
At Athletes? Performance, we are the leader in integrated performance training, nutrition, and physical therapy for elite and professional athletes. At Core Performance, we are revolutionizing corporate wellness, delivering measurable results for leading global corporations through programs that offer unmatched levels of personalization, engagement, and integration. We are ONE company, with Athletes? Performance and Core Performance generating and sharing leading-edge innovation and results using the most advanced research and science in the industry. Team members at Athletes? Performance are encouraged and supported in pursuing their career goals with learning and training opportunities across the organization. We also promote personal growth and development through our Proactive Sustainability initiative. We are ONE Team, helping athletes and citizens around the world live healthier, fuller lives.
Is Athletes? Performance a good fit for you? Do you want to be part of our ONE Team and help us pursue our mission?
Athletes? Performance currently has an opening for a Director of PR and Communications. The position will be responsible for a wide range of brand building activities, internal & external communications: pr strategy, product & service marketing, trade marketing, media relations, multi-channel activation, and agency management.
This individual will garner significant experience in a fast growing, entrepreneurial environment that requires propensity for action and an enthusiasm for helping people get healthier, perform at their best, and achieve more in life.
We are trailblazing a new category and are looking for results-driven and visionary Brand Messiahs across our Brand Marketing, Communications, and Creative Excellence & Marketing Services teams to be part of this ride in building our brand.
The position will report directly to the Chief Marketing Officer.
Duties and Responsibilities (What does success look like?)
Strategery: develop and implement comprehensive stakeholder communications and media relations program that is linked to the strategic brand and company objectives.
There?s no ?i? in team, but a ?we? in awesome: work with cross functional team to develop and execute programs, develop ideas, and share in the success of the team.
GID (Get It Done): wear many hats being responsible for ideating and implementing initiatives across: communications plans, press releases, corporate announcements, strategic partnership activities, multi-channel penetration both domestically and internationally. Manage implementation of brand communications plans and ensure execution excellence on behalf of internal resources and external PR agency.
Know somebody: utilize strong relationship skills to cultivate and manage media, industry decision-makers, and trade relationships on behalf of the company to activate speaking engagements, identify thought leadership opportunities, and ensure brand role and message comes through clear to targeted stakeholders.
Tweeter and a Fanner: execute communication strategy across multiple social media platforms (Facebook, Google+, Twitter, Instagram, Vimeo, Blogs, etc.).
Ear to the ground: keep abreast of consumer and industry insights to develop and execute opportunistic execution and communications programming to help tell the brand story.
Wind beneath my wings: inspire and lead others with your work ethic, business results, intrapersonal skills, and willingness to see success based on team accomplishments vs. your individual achievements.
Brand marketing strategy: ability to internalize and utilize brand strategy to shape supportive communications.
Land the planes: provide a complete communications calendar to ensure team has proper time to develop and execute communications plans with excellence.
That rug really tied the room together: develop innovative and integrated marketing communications across a variety of stakeholder touch points. Champion the brand positioning and brand voice, to make sure our brand experience is all coming from the same place.
Agency Whisperer: Experience managing external PR agencies.
Fire up the troops: develop and manage comprehensive internal communications plan to drive key company initiatives top of mind and ensure we are arming all brand ambassadors with time relevant info.
Knowledge, Skills, and Abilities
Integrated Marketing Communications: drive consistent brand story across all touch points.
Social Media Skills: ability to navigate and communicate across brand and external social media channels (including: blogging, social networking, SEO, RSS, social media ethics).
Measurement & Analysis: Experience using various communications measurement approaches to measure impact and identify areas of opportunity or improvement.
Strong communication skills (verbal & written). Kinda needed for this role.
Proven ability to say more with less by delivering examples of clear and consistent messages across all touch points (corporate press releases, media relations, partner events).
Results highlighting social media savviness to drive earned media impressions and word of mouth influence.
Strong strategic thinking, creative thinking, team leadership, collaboration, and problem solving skills. Oh, and a great attitude is a must as well.
Results focused, with examples to prove it.
Organized and high attention to detail.
Passion for helping others achieve their goals.
Ability to adjust on the fly and thrive in an ever-changing environment.
Entrepreneurial spirit and a willingness to be the brand.
Track record of influencing multiple stakeholders (internal & external).
Ability to juggle and execute multiple projects.
10+ years of communications experience (agency and/or in-house)
Bachelor?s degree Public Relations, Communications, Journalism (or related field of study). Advanced degree a bonus.
5+ years experience using social media platforms to drive company brand and communications.
Athletes? Performance is the global leader in integrated performance training for the top athletes in the world. From our four world-class facilities in Arizona, Southern California, Florida and Texas, Athletes? Performance trains the top Champions in Sport, including 14 2012 NFL first round picks, 87 MLB players in 2012 alone, and 3 of the final 16 teams in the 2010 World Cup, as well as elite military operators and leading teams globally. Our work at AP takes us to China, Germany, Argentina, the UK, and many places in between, as we are helping to power the performance of athletes around the world.
In addition to supporting top athletes and teams, we leverage our proprietary methodology and systems to help high school and college athletes, military personnel, and leading executives redefine what?s possible, delivering unmatched results with a world-class experience. Athletes? Performance was named one of Fast Company?s 10 Most Innovative Companies in Sports in 2011, and is a fixture in top media outlets including the NFL Network, ESPN, CBS Sports, Fox Sports, and Men?s Health.
Founded in 1999 by industry visionary Mark Verstegen, Athletes? Performance is a thought leader in the human performance space. In addition to athlete, military, and executive programming, AP is home to a Performance Innovation Team, a cross-functional team of experts that is constantly evaluating all programming and associated technology that the company delivers while driving innovation forward internally and with our team of leading partners. AP also has a dedicated Education team that conducts our industry-acclaimed Mentorship programs both at our U.S. facilities and around the world.
Athletes? Performance created the Core Performance brand to help people live healthier, higher-performing lives. Today, Core Performance is the leader in proactive wellness, delivering measurable results through integrated, data-driven programs that are rooted in advanced science and research for employees and corporations. CP solutions are engaging, personalized, and sustainable, yielding meaningful results for employees and a competitive advantage for employers.
Athletes? Performance Inc. is backed by Polaris Ventures, Walgreens Corporation, and ABS Capital. Along with our world-class investment team, AP is proud to have a team of leading partners committed to supporting human performance, including adidas, SKLZ, EAS, Sheraton, Keiser, Intel, Tignum, Axon Potential, and Zeo.
Athletes' Performance/Core Performance conducts post-offer Background Check
||650 South Athletes' Place |
Tempe, AZ 85281
THIS JOB HAS EXPIRED