Director of Public Relations Art.com Inc.
THIS JOB HAS EXPIRED Art.com, recognized as one of the Top 100 Internet Retailer websites, is the world's easiest place to discover, share and buy art and art images. We pride ourselves on providing inspiration to our customers the world over, and strive to forever lead the way art is experienced and consumed by eliciting joy, enabling connections, inspiring exploration, evoking pride and impacting society. Our values of self-expression, community, and using technology to create exceptional experiences guide our internal culture as well as our brand experience.
The Director of Public Relations works closely with the brand, product and merchandising teams to build brand awareness and affinity by evangelizing the company and its offering to key external audiences, including media, industry analysts and influencers.
Develop and execute strategic Public Relations campaigns across all Art.com Inc. brands in multiple markets
Extend the global reach of PR by working with agencies and in-country managers in Germany, the UK and France on message development and partner in brand and product communication strategy
Prepare executives for interviews and press interaction, helping to enhance the Company's success by applying proactive and responsive communications strategies
Work cross-functionally with key internal partners including merchandising, product management, marketing, international, business development etc.
Set clear, measurable objectives, and focused strategies for PR that are integrated into overall company efforts
Develop and manage the PR budget
Develop and track key success metrics
Strengthen and deepen media and analyst relations, and extend to new contacts within the analyst, media, blogger, and key influencer communities
Serve as company's spokesperson when required and provide guidance and training to internal spokespeople as needed
Coordinate and manage press tours, prepare appropriate briefing materials and staff interviews as needed
Manage external agencies in US, UK, France and Germany
7-10 years of increasingly responsible professional experience in public relations. Agency experience a plus.
5+ years of experience with branded retailers and consumer goods, preferably in home decor or fashion, with 3+ years in eCommerce
Demonstrated success in leading a team and creating and implementing communications strategies
Expertise, knowledge, and enthusiasm for social media and a dedicated user of these channels for personal and professional use
Exceptional time-management skills and ability to juggle multiple projects and consistently meet deadlines
Understanding of how to best leverage traditional and cutting-edge tools to maximize communication efforts
Expert in creative writing and editing press releases, media collateral, and speaking/awards submissions
Engaging personality, and an expert at developing and maintaining outstanding media and analyst relationships
Experience leading diverse, cross-functional teams toward common goals
Ability to think strategically yet drive results and execute at a tactical level
Experience with consumer understanding, consumer research, marketing and brand-building
Demonstrated project management ability and results orientation
Bachelor's degree or higher strongly preferred
||2100 Powell Street |
Emeryville, CA 94608
THIS JOB HAS EXPIRED