Director of Search Engine Marketing Retrofit
THIS JOB HAS EXPIRED Retrofit is hiring:
King of All Search Terms
i.e. Director of Search Engine Marketing
Retrofit (www.RetrofitMe.com) seeks a rockstar who has demonstrated the ability to drive e-commerce sales through an in-house Google Adwords search account.
You have personally managed the account and are gifted in crafting search ads as well as bidding strategy. You have consistently delivered targeted cost per acquisition. You have also successfully:
? built out search accounts across Google, Bing, and Yahoo
? purchased PPC across Facebook and LinkedIn
? led a wide range of lead gen and affiliate programs
? purchased retargeting and display advertising
You love data analytics and are adept in Google Analytics, as well as other analytics tools like ClickTale or Crazy Egg. You?re a street smart, voracious learner.
This is a once in a lifetime opportunity to explode the awareness of and conversion to the best weight loss program the world has seen. Over 90% of Retrofit clients are losing weight, and the average loses 20 pounds.
Reporting directly to our Chief Marketing Officer, you will be responsible for: Fully building out our non-branded search strategy, expanding terms we bid on, planning landing pages and paths that make the most of conversion through those terms. Capitalizing on branded terms, expanding to every reasonable branded term and then creating additional ones where there is an opportunity. Adding all other PPC channels as it makes sense. Shaping the SEO strategy based on SEM insights. Providing analysis of the account and able to synthesize with Google Analytics.
You have at least 3 years experience in search marketing and have purchased at least $500,000 in AdWords.
Best of all, you can work from anywhere in the world. We don?t care ? as long as you put Retrofit on the map.
||Chicago, IL |
THIS JOB HAS EXPIRED