Director, Publisher Relations and Business Development SpecificMedia
THIS JOB HAS EXPIRED DescriptionPosition Summary:
The Vice President/Director, Publisher Relations and Business Development will be responsible for delivering online media buys to support brand, direct-response, customer acquisition and transaction online advertising at allowable acquisition costs. The Vice President/Director will continuously identify and evaluate new opportunities for distribution growth and interface with internal sales, marketing, product and technical groups to develop, implement and support corporate strategies and programs. He/she will manage the negotiation of the media buy, contract review and approval.
Essential Duties and Responsibilities include the following. Other duties may be assigned.
?Sourcing, evaluating and establishing new media opportunities and partnerships.
?Maintaining relationships with online media publishers and partners.
?Negotiating and reviewing advertising agreements (rates, placements, parameters, etc).
?Monitoring tracking, delivery and campaign performance on an ongoing basis.
?Providing performance analysis and executing on that analysis to ensure positive ROI.
?Optimizing buys, renegotiating rates, canceling or renewing as necessary.
?Assess needs and requirements
?Develop and communicate financial models and forecasts
?Manage buying cycles
RequirementsCompetencies: To perform the job successfully, an individual should demonstrate the following competencies:
?Ability to work with tight deadlines and last minute changes
?Existing personal network with key publisher representatives
?Strong ability to communicate in written correspondence and spreadsheet numbers
?Strong math skills
?Creative deal development skills
?Attention to detail with high quality standards.
Education and/or Experience:
?3+ years working in an interactive marketing environment.
?Video Ad Network, Web Site Publisher or relevant industry experience.
Computer Skills: To perform this job successfully, an individual should have knowledge of :
?MS Word, Excel and Powerpoint.
?Working knowledge of Salesforce.com or similar CRM.
||New York, NY |
THIS JOB HAS EXPIRED