Director ROI Products, Consumer Products (CPG) DataLogix
THIS JOB HAS EXPIRED Description
The Datalogix ROI product measures the actual offline sales lift resulting from paid, earned and owned digital media across a universe of over 100MM consumers at the 1:1 level. Keep reading to learn more?
Today, Datalogix helps over 50% of the top 100 advertisers and over 90% of the top 50 digital media and ad tech companies succeed by connecting their media to the world?s largest platform of 1:1 offline purchasing data. Only Datalogix leverages over $1 trillion in consumer spending to address and measure the effectiveness of digital advertising across all key verticals, including Retail, CPG, Automotive, Telecom and Financial Services.
In the past two years, Datalogix has created some of the industry?s biggest advancements in digital targeting and measurement and is recognized as the industry standard for accuracy and accountability. In this time, we?ve doubled revenues and our team and expect to do the same in the next two years, creating unparalleled opportunities for DLXers. Yet even in the face of this sustained hyper-growth, we?ve managed to stamp out bureaucracy and preserve the energy, creativity, nimbleness, individual empowerment and fun of an emerging company. We are headquartered in Westminster, Colorado (conveniently located between Denver and Boulder) with offices in NYC, Boston, Chicago, Detroit, San Francisco and London.
How you?ll be successful at DLX
In the Director ROI Products role, you will manage a specific set of DLX CPG products that are sold through the various DLX sales channels. Your charter is to have end to end ownership of successful ideation, development, launch and refinement of CPG products that support the overall CPG Vertical product roadmap.
This position reports to Head of DLX CPG Products, and will be part of a small yet highly impactful team focused on bringing the DLX CPG vertical to its full potential.
On a day to day basis, you will:
Develop DLX ROI products to align with market conditions (industry trends, internal capabilities & competitive developments) and provide clear value propositions that address specific client needs.
Strategically manage (define and execute) rolling 18 month product development roadmaps for your products.
Manage interactions and relationships for key external strategic partnerships that support product portfolio. External partnerships include top media publishers and portals.
Partner with DLX marketing to define marketing strategy and develop and publish product marketing materials.
Collaborate with broader DLX ROI teams, strategic vertical teams and CPG data partnership leads to define product pricing and promotion and ensure product is well-positioned within broader DLX ROI product suite.
Create product revenue and financial forecasts in conjunction with solutions, sales and Finance teams.
Ensure product requirements and service level agreements are clearly defined and delivered through DLX shared services teams, including Audience, Platform Operations, Analytics and external partners that provide deliverables specific to your products (e.g. dunnhumby, Kantar, PointRoll, etc).
Manage and support rollout of new products to CPG Solutions & Sales teams.
Collaborate with client solutions to ensure appropriate sales training materials and resources are defined and implemented across respective DLX sales channels.
Establish product metrics and process to communicate results to support & measure the success of products. Tracking and reporting on these metrics regularly to ensure that the value of the broader product effort is maximized through timely implementation of any needed course corrections or product adjustments.
Actively participate in industry meetings and trade shows for the purpose of promoting our understanding of, and position within, the CPG industry and new business development
What you bring to the table:
5 ? 10 years experience in product management role in technology related industry
Experience in Consumer Products and/or Digital Advertising industry required
Demonstrated experience delivering results in roles with progressively increased responsibility
Bachelors Degree from accredited university. Graduate degree preferred.
Strategic Thinker ? manages complexity, understands business, innovative
Self Motivation - High Energy and Drive, results orientated, manages through problems
Strong analytical, problem-solving and strategic thinking skills
Operating Skills ? focused, organized, creates leverage, manages processes
Strong Interpersonal Skills ? builds relationships, open, receptive, flexible
Has ?Edge? ? willing and able to make tough calls when necessary with minimal fallout
Solid verbal, interpersonal and written communication skills with the ability to make executive level presentations
Demonstrated ability to self-motivate, work in teams and be flexible within a fast-paced and changing environment
An entrepreneurial outlook and team-based work ethic
Ability to travel occasionally
We offer competitive compensation, incentive and bonus plans with unlimited upside, and stock options for all DLX employees. Our benefits include quality medical, dental, flexible spending, and life insurance, effective the day you join the team, and a 401k plan. We also provide DLX Recharge, our unique and flexible no-tracking time off philosophy that allows us to take time off when we need it to ?recharge?.
||Denver, CO |
THIS JOB HAS EXPIRED