Display Specialist Responsys
A job at Responsys is not only a fantastic career opportunity but an opportunity to be a part of something big!
Responsys is the leader in Interactive Online Marketing and recognized by Forrester as the market leader 6 years running. Responsys Interact Suite provides customers with a powerful, comprehensive set of integrated applications to design, define, execute, manage and refine Cross-Channel Lifecycle Marketing? campaigns across all key digital interactive channels including email, mobile, social and the web.
Display Specialists are experts responsible for advocating display campaigns as part of client's overall marketing objectives. Working with the sales, account management, and strategic services teams, Display Specialists are expected to develop, maintain, and grow adoption and usage of Responsys' display solutions.
Focused on business results, Display Specialists are ultimately responsible for making ongoing strategic recommendations, based on deep display campaign analysis, that drive customer's marketing success.
Manages adoption and usage of Responsys' display solutions across a regional client portfolio.
Works with sales, account management, and strategic services teams to target, qualify, and close display-specific sales opportunities.
Develops strategies and recommendations for display programs.
Develops testing plans and analysis that leads to optimization recommendations.
Collaborates with Display Program Managers on day-to-day management of display programs including oversight of targeting.
recommendations, execution details, pricing and budgets.
Works with Responsys' global marketing and field enablement teams to develop internal training and external market awareness materials.
Extensive experience with and understanding of display advertising, ad-serving, and demand-side display technologies.
Knowledge of media tools (ad serving, research) and procedures (both media and inter-department).
Demonstrated success in online marketing, online media sales, and/or software solution sales.
Strong analytic skills and ability to relate results to client business objectives.
Good writing and verbal communication skills (including presentation skills).
Excellent time management and multi-tasking skills.
Understands the concepts of reach, frequency, frequency management, and ROI.
The world's most successful data-driven marketers trust Responsys to help them create coordinated, personalized experiences for their customers and prospects across the highest-ROI and fastest growing digital channels: display, email, mobile and social.
As the exclusive provider of Relationship Retargeting and the leader in cross-channel marketing, Responsys is paving the way for the future of customer-centric Display Advertising.
We strive to find talent with a passion for the digital world and a consistent desire to learn and grow. We encourage our employees to think outside the box, think ahead and think of reaching beyond job descriptions to discover the path their careers will take. Our culture supports innovation, collaboration and communication. We believe that you can work hard and play hard - and we'll give you the opportunity to do both!
||900 Cherry Avenue |
San Bruno, CA 94066