Email Marketing Coordinator Underground Elephant
THIS JOB HAS EXPIRED JOB DESCRIPTION
Underground Elephant is seeking an Email Marketing Coordinator who will be responsible for creating email marketing campaigns to promote our product and/or service. He or she will determine the target audience, devices campaign, and launches email campaign to create buzz or generate leads for Underground Elephant.
? Create email marketing campaigns to promote products or services.
? Ensure marketing message is conveyed clearly and delivered properly to prospects.
? Ensure messages are sent in proper form and template.
? Proofread emails for clarity, grammar, and spelling.
? Develop a personalization strategy.
? Include specific graphics, incentives, and detailed descriptions.
? Review messages for brevity.
? Send messages to those who have opted in for messages.
? Ensure messages are mobile-friendly.
? Create database of emails for lead generation.
? Follow up on interested respondents.
? Purge non-deliverable email addresses and opt-outs.
? Include persuasive ?call-to-actions? in advertisements and promotions.
? Place orders for products.
? Design and write press releases.
? Track and analyze direct and interactive marketing campaigns.
? Use statistical analysis and reports to create campaigns.
? Coordinate and monitor the maintenance, integrity, and security of several databases.
? Develop and code the list segmentation for all direct and interactive marketing campaigns and communicate requirements to the primary database vendor.
? 2+ years in online marketing, email marketing or lead generation business
? Proven ability to effectively manage multiple projects in a fast-paced, dynamic environment
? Highly organized, self-starter with excellent verbal and written communication skills
? Excellent project management and presentation skills
? Strong reporting and analytical skills, both quantitative and qualitative, with strong attention to detail.
? Fluent in the latest online technologies and search-engine friendly website design
? Ability to use a variety of marketing communication channels in a systematic way, including collateral development, print media, SEO, SEM, blogs, interactive websites, PR, and email marketing
? Bachelor?s degree in marketing, communications or related field strongly recommended
||San Diego, CA |
THIS JOB HAS EXPIRED