Email Marketing Manager Inspirato
THIS JOB HAS EXPIRED Job Description: The Email Manager is responsible for executing email marketing campaigns from beginning to end. This is a highly visible role within the organization as email touches the most senior members in the organization. This position is a highly collaborative that requires working with cross-functional partners including marketing, sales and creative.
Job Responsibilities: Manage the strategy, implementation, executing and reporting of all email marketing campaigns. This includes developing the channel strategy, overseeing the monthly email calendar, analyzing results, strategizing and executing next generation campaigns (behavioral remarketing, etc.), creating standard processes for email testing and reporting, and being a primary contact with our Marketing Automation vendor, Eloqua.
Manage the production and deployment of email marketing campaigns from the Eloqua interface. Work with key organizational stakeholders to determine and optimize campaign content. Develop and update the email campaign schedule on a daily or as needed basis. Ensure all campaigns follow established production schedule and are executed on-time per plan. Follow defined guidelines for creative development and approval process. Assure accuracy of all campaigns (audit creative, links, legal, setup, etc.).
On a proactive basis, analyze campaign metrics and provide recommendations as well as report on performance and identify opportunities to innovate within the email channel.
? 4-year Degree in Business, Marketing, Finance, Economics, Mathematics or related areas of study or equivalent work experience
? Excellent problem solving and analytical skills and a demonstrated ability to think strategically
? Strong communication and interpersonal skills
? Excellent planning, organization and time management skills
? A strong comfort level to track multiple projects simultaneously and feel comfortable working in a fast paced environment
? Demonstrated energy, drive, determination and persistence
? Strong attention to detail
? Ability to present information clearly and concisely and respond to questions from various department and levels within the organizational structure
? Ability to adapt to changes in the organization and to carry out multiple assignments concurrently
? Willingness to learn and passion for digital marketing
? A self-starter with the ability to independently execute tasks with little to no direction
? Excellent verbal and composition ability, plus a high degree of professionalism
? Be able to operate under pressure and meet deadlines
||Denver, CO |
THIS JOB HAS EXPIRED