Email Marketing Manager Healthline Networks
THIS JOB HAS EXPIRED Healthline is seeking an analytical Email Marketing Manager who will help us keep patients informed on the latest health news and trends.
The Email Marketing Manager will help Healthline create meaningful, lasting relationships with our users. You'll help lead the strategy and execution behind our consumer email marketing programs, identifying key opportunities to engage users and expand our subscription base. You'll oversee campaign development from end to end, working with designers, marketing, product managers, and editorial to grow readership and improve engagement.
The ideal candidate for this role is a highly self-motivated with a penchant for clever email campaigns; you thrive in a metrics-driven environment.
2-3 years email marketing experience preferred
Extensive experience deploying, analyzing, and iterating on email marketing campaigns
Excel, Google Analytics and HTML experience required
Creative, entrepreneurial and enthusiastic about seeking new solutions to problems and opportunities
Comfortable multi-tasking and eager to take on more projects
Deep understanding of email marketing techniques ? continually staying abreast of recent trends and opportunities
Bachelor?s degree required
Accountable for achieving key program metrics: sign-up rate, retention/opt-out, open rate, click-through rate, etc.
Analyze and optimize user email experience and engagement across various health conditions
Manage new campaign creation, analysis, and subsequent iteration
Identify opportunities to improve user engagement and conversion by relying on data and behavior analysis
Collaborate with editorial to develop compelling messaging and work with product managers to improve sign-ups and retention.
San Francisco-based Healthline is a leading provider of intelligent health information, data and technology solutions, enabling providers and everyday people to make more confident, informed healthcare decisions. The company's proprietary health taxonomy platform powers a suite of marketing, health search, data-mining and content solutions for global enterprises and advertisers. Healthline is a Deloitte Technology Fast 500 company for the last four years. For more corporate information, visit corp.healthline.com.
||San Francisco, CA |
THIS JOB HAS EXPIRED