Head of Product Strategy Appia
THIS JOB HAS EXPIRED
The Head of Product Strategy, Advertising will be fully responsible for leading the product strategy and execution of the rapidly growing mobile advertising business at Appia. He/ She will be a partner, key contributor and leader within Appia, and will play a significant role in leading the strategic product positioning and direction of the Company.
The Head of Product Strategy will lead and develop the overall product strategy and roadmap to continue the rapid growth of Appia?s advertising business, working closely with Appia?s product management and engineering teams. The Head of Product Strategy will lead product strategy efforts that highlight the value of Appia?s advertising products and services, define new business opportunities and the products necessary, and differentiate Appia from other would-be competitors. He/ She will drive initiatives that enable the sales organization to successfully target and sell into the respective markets.
Specific responsibilities will include market development, market research, product planning, analysis and segmentation, target market determination, strategic direction for products , product and services definition and positioning, awareness and thought leadership..
10+ years experience in progressively responsible product definition roles
5+ years experience with online ad networks and ad businesses
5+ years mobile experience, especially experience defining mobile advertising systems and building best in class ad-serving technology for SSP/DSP products
Demonstrated experience leading product organizations and leading product strategy
Relationships with most of the major advertisers and publishers a plus
Ability to lead competitive analysis and other product marketing materialsAbility to work with/ between, marketing, product management, business development, technical and other functions of the business
Ability to prioritize among competing market opportunities in a rapidly changing industry environment
A strong track record in product marketing, marketing communications and partnering with sales to produce tangible results and increased sales
Experience managing the product life cycle, including business plans, pricing, new product introduction and product launches
Experience working in an Agile Software Development environment
Demonstrated customer focus, to understand, simplify and communicate technical product specifications and functionality to both internal and external audiences, including customers
Success in taking one product and expanding that into an entire product portfolio
He/ She will be a decisive and inspiring leader, and ensure the development and nurturing of ?star? performance within the team
He/ She will demonstrate enthusiasm, energy, drive, and resourcefulness to develop and motivate the product team
Strong capabilities in planning; creating & presenting plans; executing plans, setting milestones, measuring performance & reporting results at Management and Board level
Commercially savvy and accustomed to managing customer meetings: delivering demonstrations and appropriate value proposition messages
Strong visionary/ strategic marketing skills; He/ She will have the ability to scrutinize, clarify and track competitive technologies and features, analyze market trends and forecast future product needs
Results oriented: Exceptional time management and organizational skills, including ability to accurately gauge project duration, deliver quality results on budget and within deadlines, solve problems and see them through to resolution
Excellent written, presentation and verbal communication skills
Highly motivated, driven, entrepreneurial, self-starter attitude
Ability to influence and gain buy-in from internal stakeholders; a good listener
High level of integrity and professionalism
Direct and matrix management expertise
Entrepreneurial in outlook; polished, confident, outgoing.
Degree or equivalent qualification from top school ? Computer Science preferred
Post Graduate Business Administration (MBA) qualification desirable
||Durham, NC |
THIS JOB HAS EXPIRED