International Search Engine Marketing Specialist Motley Fool
Imagine a game. Your competitors are other businesses, devoted to attracting customers to their websites. Winning the game requires the perfect mix of customer intelligence, intuitive understanding of the marketplace, and the ability to rapidly respond to changes in the market. This is the SEM game ? and we need the next Kasparov. Do you like a predictable workplace, with clear expectations? Do you like a focused, quiet work environment? Then please don?t apply. This position is for smart, quick, action-oriented Fools who constantly collaborate with those around them and create outstanding results.
The Search Engine Marketing specialist will be expected to map out and execute a search-focused lead-gen strategy across The Motley Fool's international portfolio. (We're in a handful of countries around the world, with plans to grow.) This position will work closely with the editorial, technology, and business analytics teams.
Primary responsibilities include:
Develop a roadmap and set SEM priorities.
Work with editorial and technology teams to implement new SEM strategies.
And also: Identify ways to optimize search and organic traffic within existing editorial framework.
Note: We want a long-term thinker who will optimize our suite of products in the right way.
Who Are You?
You?re a numbers person who gets pivot tables.
You understand how Google works.
You get SEO and hopefully get SEM.
You?re a Fool and love investing.
You?re fast, but not sloppy -- the work you produce is clear and professional.
Maybe you went to college, maybe you didn?t, but you?ve been tested on some sort of battlefield.
The Motley Fool, Inc. provides equal opportunity to all employees on the basis of individual performance and qualification without regard to race, sex, marital status, religion, color, age, national origin, non-job-related handicap or disability, sexual orientation, or other protected factor.
We should, however, make you aware that there is one notable exception to this policy. It is our strict and earnest intention ? and the company?s historical record will bear this out ? we will never hire any of the following: cyborgs, robots, replicants, or morlocks. Now keep in mind we are well aware that all of the aforementioned have intentions of world domination in the future, but as of now we have no place for them at The Motley Fool ? unless the year is 2122 and the revolution has already occurred. If that is the case we welcome our new cyborg, robot, replicant, or morlock rulers!!! Perhaps we have said too much?
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