Manager of Business Marketing Communications Yelp
THIS JOB HAS EXPIRED Business Marketing is a small but scrappy team of marketing pros that promotes Yelp to millions of businesses around the world. Yelp is looking for a top-notch marketing communications professional to lead and develop our marketing communications to these millions of local businesses. Over 1MM businesses already have an account with Yelp and use us to attract new customers every day. The Manager of Business Marketing Communications will be responsible for developing brochures for direct mail, one-page infographics, case studies, and email content to promote Yelp?s free and paid advertising products to millions of local businesses. This role will also be responsible for managing and developing promotional and educational content for the Yelp for Business Owners sections of Yelp.
Develop world-class marketing communications materials, including brochures, infographics and case studies to support the Local Sales teams.
Determine and generate content to support lifecycle and retention marketing programs.
Manage and develop content for the Yelp for Business Owners sections of the Yelp site.
Incorporate Yelp and 3rd-party research into marketing material.
Tell the story of ?Why Yelp?? through presentations for the local sales team to present to business owners.
Develop email communications content to feed Yelp?s lifecycle and retention marketing programs.
Successful track record at a blue chip company of developing world-class marketing communications.
Consumer or SMB marketing and demand generation experience
Outstanding copy writing and presentation writing skills (you'll be doing these personally)
Detail orientation needed to manage 5+ parallel projects alongside inbound requests from colleagues.
Strong foundation in ad copy writing and creative design.
Video production experience a strong plus.
||650 Mission Street |
San Francisco, CA 94105
THIS JOB HAS EXPIRED