Market Development Manager Invincea, Inc
THIS JOB HAS EXPIRED As the Manager for Market Development for Invincea, you will play a pivotal role as part of a team developing our markets across verticals in industry and government, will be directly connected to a skilled and seasoned Sales team, have tremendous opportunity for professional and personal growth and best of all ? be a change agent in cyber-security. Reporting directly to the Vice President of Marketing, the successful candidate will have the opportunity to work at one of the hottest start-up companies in the Information Security space.
Duties and Responsibilities:
Conduct a detailed analysis of Invincea?s existing client base and analyst forecasts for Information Security spending in rapid fashion to identify key vertical markets to develop
Develop and implement vertical marketing plans to increase Invincea?s market share in current segments and identify new revenue streams in other verticals not yet uncovered. Involves all aspects of the Marketing discipline from messaging and positioning, to analyst and press relations, to demand generation initiatives and campaigns.
Manage all aspects of demand generation campaigns for the focus verticals ? from creation to execution and tracking. Coordinate multiple electronic marketing campaigns including direct outreach, lead nurturing and inbound calls to action, and work with Inside/Outside Sales teams to ensure rapid follow up
Act as the market manager for each of the focus verticals, becoming a subject matter expert on Information Security within these markets, assisting Sales in presenting our solution set to key stakeholders, acting as a spokesperson for the company (including presentations and press interviews) developing key success metrics on a quarterly basis and ensuring those metrics are achieved.
Support Sales in the identification and development of partnerships with key players in focus verticals ? to include channels as well as industry associations
Create and maintain vertical marketing Sales toolkits and corporate web pages for each of the focus verticals
Develop and implement a Channel Marketing strategy to increase participation of current Invincea partners ? work with Sales to develop campaigns on a quarterly basis
Perform marketing operations tasks including compiling and maintaining key metrics related to the website, social media, PR tracking, daily website visitors reporting, lead follow up and conversion, etc. and produce weekly report on same
Manage accounting and budgetary tasks including creation of POs, expense tracking, researching expenses, etc.
Support the broader Marketing plan in all functional areas as needed and assigned ? including managing campaigns, supporting an aggressive trade show strategy, aiding in the development of advertising strategies, etc.
Other duties as assigned
Skills and Qualifications:
Minimum 7-10 years of progressive experience in the Marketing field ? vertical marketing experience is required ? Channel Marketing and PR/AR experience a plus
B.A. in Marketing, Business or Organizational Development
Background in Information Security or Information Technology
Proven ability to develop and execute multi-faceted Marketing plans
Excellent copywriting skills ? ability to rework technical content for broader audience
Superior organizational skills ? ability to establish new processes and streamline current
Ability to manage multiple campaign budgets
Strong understanding of and background using Marketing Automation Tools
(i.e. Marketo, Eloqua, Hubspot) and Basic CRM understanding (e.g. Salesforce.com)
Strong project management skills with the ability to multi-task on multiple projects with extremely tight deadlines
Self-starting, team player with attention to detail and proven ability to meet and exceed quarterly and annual goals
Computer proficiency with Microsoft Office suite ? including Excel, PowerPoint (customized), and email (Outlook) skills
This position is based in Fairfax, VA and no relocation assistance will be provided.
||3975 University Drive, Suite 460 |
Fairfax, VA 22030
THIS JOB HAS EXPIRED
Invincea, Inc., formerly Secure Command, Inc, is an award-winning venture-backed software security company that is the first to develop and bring to market a fully virtualized browser protection product. Invincea Browser Protection protects enterprise users and networks from Web-borne malware infections.
Shipping Product Investors: CIT GAP Funds
, Grotech Ventures
, New Atlantic Ventures All Jobs: at Invincea, Inc
|Headquarters:||3975 University Drive, Suite 460|
Fairfax, VA 22030
|Company Profile:||Company Summary
Invincea, Inc. is a venture-backed, software security company developing innovative products to secure the desktop based on novel patent-pending technologies. Our award-winning flagship product, Invincea Browser Protection, allows users to surf the Web with privacy while providing total protection from Internet-based threats. Were looking for self-starters interested in seeing their products on every desktop to re-shape the way computers are secured against Internet attacks.
Invincea Browser Protection represents a radical departure from anti-virus products in protecting the desktop against threats. Internet Cleanroom is a secure platform for all web browsing that prevents infections in the first place by virtualizing the online session. Using IBP, the users browsing experience is unchanged, but the user is protected against Internet threats, including novel ones for which no signature currently exist. Invincea developed IBP with funding from DARPA to address the growing gap between sophisticated and motivated adversaries methods and the tools currently available to defend against them.
Invincea was named the most innovative company at RSA 2011.
IBP takes a radically different approach to endpoint security than is currently found in the commercial market today. Current approaches rely on signatures of malicious code or content. Signature-based approaches are no longer sufficient to protecting host machines because the rate of new malicious code generation far exceeds the rate at which signatures can be developed and distributed.
IBP breaks from this paradigm by providing a virtualized solution to Internet browsing so that the host operating system is never put at risk.
Invincea was funded by DARPA to build the initial prototype of IBP. In March 2009, Invincea closed its Series A round of venture financing with Grotech Ventures, New Atlantic Ventures and Virginia CIT.
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