Marketing Associate Breathe Technologies
THIS JOB HAS EXPIRED
SCOPE OF POSITION:
The Marketing Associate supports the Vice President of Marketing in the planning, development and execution
of corporate marketing programs. This includes but is not limited to: direct marketing initiatives, social media,
collateral development, competitive and market research, alliance activities, tradeshow coordination and
collaboration with various functional teams and departments across the organization.
ESSENTIAL FUNCTIONS / RESPONSIBILITIES:
Product Management
Gather secondary research on market activity and trends, competitive products
Develop and execute marketing research to support customer and product specifications
Support development of future product and feature recommendations based on primary and secondary
research
Serve as voice of the customer as product concepts evolve
Manage and execute integrated marketing programs and creative projects from start to finish
Participate in meetings with functional teams to plan and develop divisional marketing programs
Provide general project support outside of the creative function
Marketing Communications
Help support press release strategy by developing content for press releases
Manage brand messaging for external activities such as conference presence and advertising
SKILLS / APTITUDES:
Experience in managing aggressive and dynamic projects, with competing resources and priorities.
Strong sense of accountability and ownership for end-to-end product lifecycle with a demonstrated ability to
drive product planning, development, and launch
Proven quantitative, analytical, and technical skills
Strong track record of setting and achieving goals
Superior communication and teamwork skills
Ability to interact with diverse technical and non-technical groups, spanning all organizational levels
Extremely well organized and able to manage multiple projects simultaneously
Proficiency with web based applications
BA/BS from a reputed University required. MBA a plus
REQUIRED EDUCATION / EXPERIENCE:
BS/BA degree in a business related function
MBA (concentration in Marketing preferred)
Academic or professional background in life sciences
Knowledge of respiratory, ventilation and/or sleep industry highly desired
Reimbursement knowledge with CMS and managed care payors will be highly valued.
| Location: |
San Ramon, CA
United States
|
THIS JOB HAS EXPIRED