Marketing Automation Specialist Invenio Marketing
THIS JOB HAS EXPIRED OVERVIEW:
The Marketing Automation Enablement Specialist will work closely with the Account Managers and be responsible for developing, implementing marketing activities in a marketing automation solution.
This individual will work closely with other team members on various accounts.
ESSENTIAL DUTIES AND RESPONSIBLITIES:
Act as main point of contact for select accounts focused on marketing automation solution implementation, management and lead day-to-day activities.
Develop effective nurturing plans that address each client's needs and goals. Implement marketing activities for your accounts and to support others accounts, including:
? Understand automation requirements from client
? Understand salesforce.com or other CRM current set up and how it is being used
? Outline needs for lead flow, nurturing process, lead scoring and more
? Make recommendations on set up of marketing automation to achieve goals
? Assist in implementing new instances of marketing automation
? Monitor, analyze and report on campaign results
? Provide recommendations to continually increase campaign effectiveness
? Work with the Marketing Automation Manager to ensure clients maintain a high level of satisfaction with the work and results achieved
? Attendance and Dependability: The employee can be depended on to report to work at the scheduled time and is seldom absent from work. Employee can be depended upon to complete work in a timely, accurate, and thorough manner and is conscientious, about assignments.
? Communication and Contact: The employee communicates effectively both verbally and in writing with superiors, colleagues, and individuals inside and outside the Company.
? Relationships with Others: The employee works effectively and relates well with others Including superiors, colleagues, and individuals inside and outside the Company. The employee exhibits a professional manner in dealing with others and works, to maintain constructive working relationships.
SKILL SET REQUIREMENTS: Personal Attributes
? Drive ? Approach tasks and goal with hunger, passion and a sense of urgency drive to succeed, to meet and exceed client and company goals. Achievement oriented. Persistent.
? Leadership ? Posses strong leadership, motivational, mentoring/coaching skills, will each other how to succeed, educate other team members on the processes and systems that make customers respect Invenio in the market place.
? Communication ? Knows the audience to which they are speaking and can adjust tone, tenor and work choice to fit appropriate audience, whether it by client, team member or working peer. Can communicate effectively via presentations, phone conversation, written memorandum, proposals, etc. can listen, relate to speak, and reinforce what was heard.
? Resourceful ? Generate results with team by effectively leveraging partnerships and functional resources within their peer group, client community and company management structure while meeting needs of internal and external customers. Acts quickly with good judgment, moving forward with the end goal in mind.
? Business Intelligence, Analytics ? Understands the significance of the Invenio value proposition, literate and fluent with marketing and sales management and key performance indicators inside of these functions. Understands how to set appropriate goals with client forecast and return on investment in mind. Integrity, Creativity, Intellectual Curiosity, High Standards.
EDUCATION, EXPERIENCE, and TRAINING:
? Bachelor?s degree is required
? 3-5 years designing and leading marketing, lead management or demand generation efforts
? Experience with marketing automation tools such as (Marketo, Eloqua & Manticore)
? 2 years as a professional consultant preferred
CERTIFICATIONS, LICENSES, REGISTRATIONS:
Travel: Less than 5 days a year.
PHYSICAL DEMAND - The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
? The employee must occasionally lift and/or move up to 10 pounds.
? Specific vision abilities required by this job include close vision, distance vision and peripheral vision.
? While performing the duties of this job, the employee is regularly required to talk and hear.
? The employee is frequently required to sit and use hands to finger, handle, or feel.
? The employee is occasionally required to stand; walk; reach with hands and arms.
WORK ENVIORNMENT - The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Works in an office setting. The noise level in the work environment is usually moderate.
Note: Nothing in this job specification restricts management?s right to assign or reassign duties and responsibilities to this job at any time. Critical features of this job are described under various headings above. They may be subject to change at any time due to reasonable accommodations or other reasons. The above statements are strictly intended to describe the general nature and level of the work being performed. They are not intended to be construed as a complete list of all responsibilities, duties and skills required of employees in this position.
This job description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualification may vary based on assignment or group.
Invenio is an equal opportunity employer and does not discriminate against individuals on the basis of race, gender, age, national origin, religion, marital status, veteran status, or sexual orientation.
||Austin, TX |
THIS JOB HAS EXPIRED