Marketing Manager Putney
THIS JOB HAS EXPIRED Description
Putney is seeking an experienced Marketing Manager to manage established products and oversee marketing activities to support exceeding Putney Sales goals within planned budgets. Breadth of marketing tactics include: promotions, interactive, direct marketing/CRM, print ads, sales collateral, trade shows, and media planning. Additional responsibilities include:
Flawless execution of programs/promotions with post-analysis recommendations to improve; in particular CRM email initiatives, website optimizations, SEO, and distributor promotions
Evolve and adhere to brand guidelines that support building the Putney brand. Increase awareness and demand for Putney products with Veterinarians, Distributor Partners, and Buying Groups/Key Accounts
Maintain competitive intelligence file by product including collateral, advertising, promotions, and pricing. Administer market research studies such as survey monkey and analyze results
Ideal candidate will have strong project management, attention to detail, and ability to work cross-functionally collaboratively both internally (sales, regulatory, legal) and externally with vendor partners (agency, publications, PR). Needs to be team player with the right balance of analytics and creativity. First consideration will be given to those with interactive experience and/or veterinary industry experience.
The position offers incentive-based compensation, and the opportunity to increase responsibilities in a rapidly growing, high-energy organization.
||Portland, ME |
THIS JOB HAS EXPIRED