Marketing Manager Diagnostic Hybrids
THIS JOB HAS EXPIRED Category: Marketing
Join a growing, innovative healthcare diagnostics leader! Quidel has a robust product development pipeline which has created opportunities for upstream and downstream marketing professional with the ability to analyze market segments relevant to product life cycles and company plans and activities. Ideal candidates will have experience with molecular diagnostics and a strong understanding of the market for these healthcare products. Candidates excelling in tactical marketing management are needed to create and launch programs and collateral materials in line with established marketing plans.
Education and Experience:
Bachelor?s degree, preferably in Business or Life Sciences or equivalent experience; MBA preferred.
A minimum of five (5) years? business experience with a strong preference for 2-3 years' experience in life sciences sales, product or marketing management
Experience in new product development and product launches highly desired.
Experience in sales or marketing of molecular diagnostic testing strongly preferred.
Excellent team leadership, program/project management, analytical and organizational skills
Outstanding written and presentation skills with ability to communicate to diverse audiences. Strong interpersonal skills, both within the organization and outside of the corporate environment.
Excellent matrix management skills and ability to motivate cross-functional teams
Experience in identifying marketing and demand creation opportunities and executing to those opportunities
Strong understanding of in vitro diagnostics (IVD) market, Molecular diagnostics, point of care testing, and/or IVD-based instrument commercialization desired.
Understanding of market research methods and when and how to execute primary and secondary market research, including VOC (voice of customer)
Understanding of financial analysis (costing, gross and operating margin calculation, ROI, etc.)
Experience in cultivating Key Opinion Leader (KOL) relationships and comprehensively managing advisory panels and scientific education initiatives in concert with Clinical/Regulatory Affairs
Ability to think strategically and bring a high level of creativity to the organization
Flexibility in adapting to a rapidly changing environment to work with others in a professional and effective way
Some travel ? both domestic and international ? required for meetings, market research, and trade shows. Flexible work hours needed to meet project deadlines.
Personal ethics and integrity that embodies best practrices and supports highest corporate values.
Quidel is proud to be an Equal Opportunity/Affirmative Action Employer (M/F/D/V).
Location San Diego , CA
Minimum Experience (yrs):
Required Education: Not Specified
||San Diego, CA |
THIS JOB HAS EXPIRED