Marketing Manager M-Factor

M-Factor has an immediate opening for a Marketing Manager.

The Marketing Manager will report to the VP of Marketing. The position is located at the M-Factor headquarters office in San Mateo, CA.

Responsibilities
The Marketing Manager will be responsible for leading outbound marketing activities and developing positioning materials in support of the sales organization. This is a critical role supporting both lead generation and sales opportunity progression, providing a dual contribution to company growth. Specific responsibilities will include:

Development of marketing collateral, including datasheets, brochures, white papers, and customer success stories
Planning and execution of lead generation campaigns and marketing initiatives across email, direct mail, and web channels
Creation of sales tools including corporate presentations and competitive comparisons
Assisting in creation of corporate and product positioning and market segmentation
Support of Public Relations (PR) and Analyst relations (AR) efforts, including direct coordination with external partners

Requirements
The ideal candidate for this role is an outstanding writer who displays creativity and strong project management skills. Key qualifications include:

3 years experience in corporate, strategic, or product marketing in a business-to-business environment, preferably within an enterprise analytics software company
Demonstrated ability to cut through complex topics to explain implications and persuasively present solutions
Strong interpersonal and communication skills, especially written
Ability to balance competing priorities
Ability to work independently and as part of a team
Bachelor's degree in Marketing, Advertising, or Business Administration; MBA is desirable


M-Factor is a software startup seeking top tier talent to join our fast growing company. M-Factor provides dynamic profit and revenue optimization software services for leading consumer goods companies. M-Factors Marketing Investment Management, Trade Spending Effectiveness, and Portfolio Pricing Optimization solutions empower users to continuously analyze, forecast, and optimize marketing investments and trade spend. Current clients include The Coca Cola Company, Kelloggs Canada, Alberto-Culver, Pepperidge Farm, White Wave Foods, and Ocean Spray. This is your chance to join early and advance quickly by helping us build our brand and grow the business.

Location:	1400 Fashion Island Boulevard Suite 602 San Mateo, CA 94404 United States
Employment Type:	Full Time