MEDIA SPECIALIST (TRADITIONAL) RECellular, Inc.

Job Description:
Media Specialist (Traditional).

Job Description:
The Media Specialist (Traditional) working in tradition media develops and implements a comprehensive and consistent media strategy, which is used for channel marketing, sales and branding initiatives, increasing awareness about ReCellular?s products, services or brands. S/He has to research, plan, organize and manage all traditional media channels in order to reach the company?s goals and objectives. Manage Media agencies and track and report campaign effectiveness.

JOB REQUIREMENTS

The successful candidate will be responsible for the placement and maintenance of all print, radio, television and outdoor advertising.
Write and send out press releases about promotions, concerts and special events, coordinate all radio remotes including on-site set-up, talking points and promotional programs, including experiential events
Continually evaluate and re-negotiate all current advertising, conduct post-buy analysis, analyze effectiveness and recommend shifts in strategy based on the analysis of results to achieve optimal results.

Location:	Dexter, MI United States