Partner Marketing Specialist - (00157) SafeNet Inc.
THIS JOB HAS EXPIRED Description
Responsible for creating and developing marketing collateral and marketing assets to help develop our go-to-market efforts for designated partnerships. Understands the key industry trends and market drivers. Works with key stakeholders in sales, product marketing, product management, and business development to ensure value propositions and other messaging for partnership and service integrations are properly positioned, and new business opportunities are optimized. Develops the positioning and messaging, collateral, integrated marketing campaigns, and communications. Maintains the content for partner and service providers? field-facing pages on SafeNet website, as well as assures up-to-date supporting collateral and assets.
Bachelor?s Degree in related discipline
3+ years of product or marketing experience.
Strong analytical skills with a strong ability to synthesize data into actionable recommendations
Excellent written and verbal communication skills
Able to organize and audit work to identify and address gaps in deliverables
Ability to work autonomously and in a self-directed manner and manage multiple ongoing projects
Ability to present findings in a clear, structured manner appropriate for intended audience
Flexible; able to perform in unstructured or ambiguous situations, and adapt as business evolves
Essential Duties & Responsibilities include, but are not limited to the following:
Collateral and asset creation ?research, write, and organize product and solution information, audience definition, and marketing copy for papers, ads, briefs, and other marketing collateral, sales tools, and other assets for partnerships.
Market analysis ? evaluate market landscape, vertical regulations, compliance, and competitive benchmarking.
Collaboration ? collaborate with product marketing, business development, service provider team, and interactive marketing to drive the strategic vision and positioning of the partnership solutions.
Go-to-market execution ? work closely with product marketing, sales management, and field sales to execute and manage global and regional go-to-market plans for partnerships. Work with field marketing teams in the mobilization of plans and in promotion of marketing collateral.
Demand creation ?manage the marketing/lead generation programs and activities that promote and drive demand for our products in the field.
What it's like to work at SafeNet
SafeNet is an Equal Opportunity Employer committed to hiring and retaining a diverse workforce while maintaining an alcohol and drug-free workplace. U.S. Citizenship is required for most positions. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.
Primary Location: US-Maryland
Organization: Solution Provider Marketing - 63007
||Belcamp, MD |
THIS JOB HAS EXPIRED