Performance Marketing Specialist LeadPages
THIS JOB HAS EXPIRED I promise you haven?t worked with anyone like us before. We?re a Minneapolis / St. Paul, MN based startup that?s changing the way businesses do marketing, lead generation, and conversion rate optimization online. With a growing team that works closely together, we move fast and enjoy what we do. Launched in January of 2013, we now have over 15,000 customers.
Come join the fun and build something big with us.
So here?s the deal on our company?
In just over a year, and with a very small team and few resources, LeadPages has generated millions in revenue and has released game changing innovations; we?re the first company to apply ?big data? approaches and ?network effect? thinking to post-click marketing (don?t worry if you don?t understand what this means: we?ll explain it during our interview).
We are (humbly) considered a thought leader in our space because we precisely skated to where the puck was going before anyone else left the bench.
Thanks to visionary leadership, our dedicated team, and a truly astonishing road map, LeadPages? growth potential is huge.
The last 12 months have been amazing, our product?s impact is swelling and the LeadPages? ground floor is practically quaking.
To accelerate our growth, LeadPages just raised a Series A round of funding from some of the best and most well-known early stay venture capitalists in the world. We?re doubling the size of our team and we?re going to lock in our leadership position over the next 12-18 months.
Now, our small-but-fantastic team needs a Performance Marketing Specialist!
The Performance Marketing Specialist is responsible for developing, executing and optimizing the performance of a wide array of digital marketing strategies including PPC, Facebook ads, retargeting, Twitter and social media advertising for LeadPages?.
What?s the plan?
You are the analytics genius on an outstanding and innovative marketing team. There?s a lot of opportunity to self-start and act as a guide to the team, but this experience will likely meant that you:
Monitor, manage and analyze campaigns and provide campaign optimization recommendations.
Conduct keyword research, PPC budget forecasting, write PPC ad copy, and set up PPC campaigns on Google, Facebook and Bing.
Track and analyze data?and then tweak and iterate like a madman (or madwoman!).
Write, design, and test ads on an hourly basis.
Run our retargeting campaigns and Google AdWords campaigns.
Negotiate media buys & mail drops with independent website owners.
Track the efficacy of online ads and media buys.
Receive appreciation for doing it right and getting results.
Rinse and repeat. :)
2+ years of experience in a hands-on online paid media marketing role
Experience managing successful PPC campaigns on Google Adwords
Experience with Google Analytics
Strong analytical and problem solving skills
To love this role, here?s the type of person you are:
You?ll confess that you?re an analytical data junkie who is all about driving digital customer acquisition.
When it comes to running ads and tracking data, you know best practices, and you like to stay on top of emerging trends.
You have a proven track-record of delivering qualified traffic from both an acquisition and conversion standpoint.
You have a strong drive and are able to work without supervision. We?ll be throwing a lot of broad ideas to you and you?ll be the one who makes it all happen. We?ll tell you about an outcome we want, and you?ll come up with the vision to get us there.
You?re not afraid to tell us that something won?t work or isn?t a good idea?and you can explain to us why. We value pushback.
You?re comfortable vetting new technologies.
You can easily handle multiple projects simultaneously and are comfortable in a fast-paced, ever-changing environment.
You also have intimate knowledge of:
The Facebook Ads platform
Performance marketing analytics with tools like KissMetrics or MixPanel
What we offer:
Working for a promising start-up is a rare opportunity, one we consider a lifestyle choice rather than a job choice. Our positions are challenging, but also come with amazing advantages and fulfillment to those who earn them. If you bring your ?A game? to the table, here?s what we?ll bring:
Competitive salary and benefits
Relocation reimbursement, as needed. NOTE: You must live in or relocate to Minneapolis / St. Paul, MN for this position ? this is our one non-negotiable
Getting in on the ground floor of a game-changing company
The chance to learn from some of the best people in the business through frequent ? if not daily ? interaction with our fiercely compassionate leadership team
Challenging and meaningful problems to solve ? you will invariably make a difference and impact
A vibrant and devoted team (who still finds time for fun!)
The room and tools you need to create and succeed
And in case you were wondering: no politics, no bureaucracy, and no jerks
Who we are:
To learn more about our company, our culture, and what we look for in the people we work with, check this out.
Sound like you?
To apply, please submit your tailored resume (using the ?Apply? or ?Submit Resume? button) along with a cover letter explaining what you?re looking for and why us. We won?t be able to individually respond to all applicants, but if we feel you?re a strong match, someone will be in touch within 72 hours. Thanks and we look forward to hearing from you!
||St. Paul, MN |
THIS JOB HAS EXPIRED