Product Marketing Manager Line 6
THIS JOB HAS EXPIRED
Description
Essential Job Description:
The Product Marketing Manager for Live Sound role is focused on generating product awareness, differentiation and demand for Line 6 product lines including mixers, speakers, and wireless technology. Key responsibilities:
Messaging: Create stellar messaging that is clear and compelling that differentiates the products in the market
Sales Enablement: Communicate the value proposition of the products to the sales team and channel and develop the sales tools that support the selling process of the products
Product launches: Plan the strategy and launch of new products and releases and manage the cross-functional implementation of the plan
Customer Expert: Be the expert on buyers, how they buy and their buying criteria; be the expert on the competition
Demand Generation: Develop the strategy and manage targeted marketing programs that drive demand for the products and deliver results over their lifecycles
Experience/Qualifications:
At least 5 years in product marketing or product management
Deep understanding and experience in the MI industry
High degree of expertise / knowledge in live sound (mixers, speakers, mics)
Previous experience in creating and executing go-to-market strategies
Skills Required:
Professional, outgoing personality with superb communication skills
Knowledge of current trends in live sound market
Familiarity with wireless technology
Working knowledge of computer-based recording
Familiarity with other Line 6 categories a plus (guitars, amps, interfaces, software)
Strong organizational skills and self motivation
| Location: |
29901 Agoura Road
Agoura Hills, CA 91301
United States
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THIS JOB HAS EXPIRED