Product Marketing Manager Cyber Ark
THIS JOB HAS EXPIRED As Product Marketing Manager, you will have responsibility for solution messaging, product launches, field and channel enablement, and collateral development. You will work with product managers to define positioning, value proposition, benefits and competitive differentiators. You will work with corporate and field marketing to support execution of marketing campaigns.
The person in this role must enjoy spending time in the market to understand customer problems, translating that knowledge to clear messaging to communicate how CyberArk delivers compelling business value.
This role is an active participant in a matrix across the sales, marketing and product management organizations, and successful candidates will be able to gather input from multiple sources and drive execution through the matrix.
Drive go-to-market strategy and execution for CyberArk products and solutions:
Develop product positioning and messaging that differentiates CyberArk?s products in the market.
Communicate the value proposition of the products to the sales team and develop the sales tools and collateral that support the selling process of your products.
Product launch ? plan the launch of new products and releases and manage the cross-functional implementation of the plan.
Market intelligence ? be the expert on CyberArk?s buyers, how they buy and their buying criteria; be the expert on the competition and how to crush them.
Perform competitive and SWOT analysis to derive competitive positioning, competitive go-to-market strategy and development of battle-cards for Sales Tool Kit.
Some travel required (up to 15%) ? for customer visits, tradeshows and industry events.
Two or more years of global product marketing experience with enterprise software products.
Information security experience is a plus.
Experience developing product and solutions positioning and messaging.
Demonstrated analytic and organizational skills, able to balance multiple simultaneous projects.
Experience of working cross functionally in a matrix environment, including executive interaction.
Excellent writing, communication and presentation skills.
Please send resumes to firstname.lastname@example.org
||57 Wells Avenue |
Newton, MA 02459
THIS JOB HAS EXPIRED