Product Marketing Manager Technorati
THIS JOB HAS EXPIRED Technorati Media is in search of a Product Marketing Manager that will partner closely with the product team to lead competitive / product research and develop go-to-market strategy for our Advertiser and consumer solutions. Reporting to the VP of Marketing, you?ll work with the Product team to develop product ideas, feature sets and services by performing industry research, competitor analysis and working with other internal stake holders. You?ll further define the communication strategy, go-to-market, and sales training strategy for each new product.
? Define, deliver and drive the product marketing strategy, deliverables and execution plan for Technorati?s advertiser and consumer solutions
? Work closely with Product Management to develop and release new features and products
? Go-To-Market Strategy - Drive adoption and growth by developing marketing plans, content, demand generation strategies and other tactical activities as appropriate
? Develop marketing plans and content for product/solution launch
? Market Intelligence - Generate target consumer insights, market assessments, and competitive intelligence to define the strategic product marketing vision in concert with the Product Manager, Sales, Marketing and Production teams.
? Internal Communication - Provide key stakeholders an understanding of business drivers and influences through insightful summarization of data, implications, and recommendations
? Positioning/External Communication - Work effectively with other product planning teams to effectively define and communicate value propositions to target customer segments.
? Sales Facilitation ? Own the training and enablement of the direct sales team on new products by defining positioning and generating clear and impactful PowerPoint decks and other collateral that drives home our solution strategies, supported by our products, for key target markets.
? Minimum 3-5 years product marketing experience
? Ad product / ad network experience required
? Proven track record of successful product launches
? Demonstrated experience leading and defining product marketing plans and requirements to execute.
? Ability to drive cross-functional collaboration and consensus in a fast, dynamic environment.
? Track record of proactively establishing and following through on commitments
? Possesses a blend of consumer insights, competitive intelligence, and technical knowledge.
? Demonstrated use of analytics, metrics, and benchmarking to drive decisions.
? Knowledge of the blogger/influencer space a plus, but not required
? Excellent interpersonal, organizational, creative, and communications skills.
? Experience interfacing with senior management in cross-functional departments
? Self-directed leader with solid teamwork skills
? Bachelor's degree or equivalent required
WHAT ELSE IS IN IT FOR YOU?
FUN: Monthly employee events (such as baseball games and bowling); snacks and beverages in the kitchen; free catered monthly lunches; impromptu happy hours, etc. Comprehensive benefits package including:
Choice of medical plans, with the base medical plan 100% employer paid for the employee/85% paid for dependents.
Dental, Vision, Life, AD&D insurance, STD, LTD
Pre-tax Commuter benefit; Health and Dependent Care Spending Accounts
Time off: 15 days PTO to start, 11 major holidays.
Technorati Media is an integrated online media company with an advertising network, a social rich media technology platform, and two owned web properties including the Internet?s largest blog directory. Launched in June 2008, Technorati Media?s ad network has quickly grown into the largest social media ad network (over 1,300 independent sites, blogs, and social networks), boasting an audience of over 130 million US unique visitors a month. Technorati Media is the 49th largest media property in the US, the 8th largest social media property and the 3rd largest blog property.-
||665 Third Street |
San Francisco, CA 94107
THIS JOB HAS EXPIRED