Search Engine Optimization (SEO) Strategist iCrossing
THIS JOB HAS EXPIRED
Overview:
iCrossing is looking for a Search Optimization Strategist (SEO) to work in our New York Office to execute successful campaigns designed to meet specific client goals and objectives. The Strategist will be responsible for making strategic decisions that are tied to all research, development, and implementation related tasks and deliverables.
In addition, the Strategist plays a central role in several reporting and analysis related tasks, assists in client training, provides information on governance-related programs, and works to ensure that the bought, earned and owned digital marketing strategies are seamlessly integrated into the SEO program.
Responsibilities:
Responsible for the production and delivery (client review) of all ?Strategy? related tasks and deliverables as outlined by a Statement of Work.
Obstacle Analysis Report
Page & Keyword Selection Strategy
Template Optimization Strategy
Recommended Titles Report
Optimization Elements
Assist Analysts in the production and delivery (client review) of all ?Development and Implementation? tasks and deliverables as outlined by a Statement of Work.
Competitive SEO Analysis
Keyword Analysis (Scorecard)
Link Analysis Report
Baseline Reports
Outreach Strateg
Monthly Link Acquisition
Monthly Reporting
Responsible for on-going client training via Best Practices Workshops and the creation of industry white papers / POV?s per
Responsible for the successful ?integration? of SEM and social media as related to the overarching SEO strategy
Qualifications:
Bachelor?s degree or equivalent experience
2+ years of industry experience working on mid to large brands
Strong understanding of major search engine algorithms
Ability to identify and recommend solutions to technical hurdles
Fundamental understanding of HTML
Experience with CSS, JavaScript and Flash a plus
Strong experience with industry standard tools
Google AdWords
SEOmoz
Majestic SEO
comScore
Familiarity / working experience with popular website analytics applications
Coremetrics
Google Analytics
Omniture
WebTrends
Proficient with Microsoft Office Suite
Strong written and verbal communication skills
| Location: |
New York, NY
United States
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THIS JOB HAS EXPIRED