SEM Associate, Content Development Art.com Inc.
THIS JOB HAS EXPIRED Art.com is the largest online retailer of art and wall decor in the world. Our brands, Art.com, Poster Revolution and AllPosters service 25 distinct domains, in 120 countries, and we have an ever-changing inventory of over 1 million items. In this newly created role, you will play an important role in the identification, formulation, development, deployment and optimization of the advertising campaigns across Text Ads and Product Listing Ads (PLAs) as a member of the Content and Localization team.
Learn about product features to translate them into campaign content and generate keyword lists.
Develop and write ad copy that is aligned with brand voice and optimized for conversion; structure ad language tests.
Learn about our in-house SEM management tool, and structure campaigns accordingly.
Deploy campaigns across various ad platforms; monitor and report the ongoing performance of campaigns.
Troubleshoot issues impacting performance, and contribute to account optimization strategy.
Identify gaps and areas for expansion and development across 25 domains for two brands.
Identify and analyze keyword opportunities to increase relevant traffic.
1-3 years of experience with SEM
Enjoys working in a team environment
Experience with AdWords or other Search advertising, SEO, etc.
Strong ability to communicate both verbally and in writing.
Excellent critical thinking and problem-solving skills.
Ability and willingness to learn new technologies and tools.
Familiarity with Microsoft Excel.
Ability to understand basic statistics such as ratios, percentages etc.
||2100 Powell Street |
Emeryville, CA 94608
THIS JOB HAS EXPIRED