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SEM/PPC Digital Account Manager Covario
THIS JOB HAS EXPIRED
DescriptionThe Paid Media Services team at Covario is looking for an SEM/PPC Account Manager for day to day management of Fortune 500 level accounts. We are looking for someone who is an expert across all search engines, but not limited to Yahoo and Google. The Account Manager may use multiple measurement tools such as Google Analytics, Kenshoo, SearchCenter, and Google Ad Words. The Account Manager will work closely with the Associate Managers and report directly to a Director in Paid Media Services.
Responsibilities:
Responsible for effectively managing search spend as planned by client, Director or Agency
Conduct keyword analysis by industry, business, and trends
Produce weekly/monthly campaign analysis reports
Develop keyword list and write ad creative
Research, plan and execute search advertising campaigns
Keyword competitor analysis
Support new business efforts by assisting with proposals, research, and data collection
Weekly client facing interaction
Understand client objections and business goals to identify current client campaign expansion opportunities
Regular analysis of current campaigns by utilizing SEM and/or integrated marketing reports
Qualifications:
2+ years in PPC Account Management experience
Bachelor?s degree in marketing, communications, advertising, business, or statistics
Excellent written and verbal communication skills
Google Certification a Plus
Knowledge of Kenshoo and SearchCenter bid platforms a plus
Strong analytical skills with experience analyzing large datasets to gain insights and drive business decisions
Team Player- Ability to work with multiple cross functional external and internal groups
Experience with biddable display and/or social media a plus
| Location: | 10650 Treena Street Suite 204 San Diego, CA 92131 United States |
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THIS JOB HAS EXPIRED
Covario
Investors: FTV Capital, Voyager CapitalAll Jobs: at Covario
| Web Site: | www.covario.com |
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| Headquarters: | 10650 Treena Street Suite 204 San Diego, CA 92131 United States |
| Industry: | Business Products and Services |
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