Senior Demand Generation Marketing Manager - Enterprise IT AtTask
THIS JOB HAS EXPIRED
Role Description
In this role, you will be responsible for creating and executing integrated demand generation programs to build a pipeline of sales-ready leads and qualified opportunities within the enterprise IT segment. This position will work closely with counterparts in digital demand gen, content and product marketing to define and execute integrated campaigns that will include ? email, direct mail, SEM, social marketing tactics, web, field and corporate marketing events and more.
Responsibilities
Build, execute and measure a quarterly marketing plan focused on net new customer acquisition
Plan and manage portfolio of demand gen marketing channels ? F2F events, webinars, direct mail, event sponsorships with third-party partners, outbound tele prospecting and more.
Be accountable to deliver leads and qualified sales opportunities in the enterprise IT segment to exceed quarterly quotas
Partner with sales and business development teams to ensure the conversion of qualified leads into opportunities
Manage and collaborate with cross-functional teams to build and execute integrated, measureable programs
Establish credibility, professionalism and expertise within the organization as a performer and leader
Develop and manage quarterly enterprise IT marketing budget
Provide quarterly and monthly program results forecast to ensure pipeline coverage quota is met
Skills and Experience
Bachelor?s Degree in Marketing, Business or related discipline required
Minimum 5+ years experience in field, demand gen or campaign marketing role in a high-tech B2B software organization
Demonstrated ability to achieve and exceed goals in an automated closed-loop environment
Knowledge of best practices in B2B demand generation, marketing automation and lead conversion, nurturing management
Ability to think strategically, but also have exceptional attention to detail
Strong analytical and quantitative capability to determine program effectiveness, ROI, forecasting
Passion and skill for leading and partnering with cross-functional teams and customers
Confident, positive, energetic, professional and team-oriented attitude
Superior interpersonal, communication and problem solving skills
Self-motivated with ability to prioritize and manage competing demands in fast paced environment
| Location: |
Lehi, UT
United States
|
THIS JOB HAS EXPIRED
Project and portfolio management software for the enterprise - no training required.
Investors: Open Prairie Ventures All Jobs: at AtTask
| Web Site: | www.attask.com |
| Headquarters: | 1313 North Research Way
Orem, UT 84097
United States
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| Year Founded: | 2001 |
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| Industry: | Software |
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| Company Profile: | task is online project management software that helps companies get work done. Youll love how easy it is to get more from your teams and bring your projects in on time and on budget. Use task to plan your project life cycle and provide your teams with the project management tools they need to succeed. |
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