Senior Manager of Product Marketing Axeda Corporation
THIS JOB HAS EXPIRED
Axeda is looking for a highly motivated, team-oriented Product Marketing Professional to work with the sales and marketing teams to lead product marketing for the company and its leading cloud service for Machine-to-Machine (M2M) and Connected Products.
Responsibilities/Duties:
Develop positioning and messaging that resonates with target markets and target personas
Create core marketing content needed to support campaigns and events
Cultivate and deliver customer references/case studies that can be leveraged across the sales cycle
Develop and deliver sales enablement to Axeda field including partners
Track competitive activities and market developments to support field readiness
Evangelize company and product strengths with prospects at multiple venues including webinars, tradeshows, and conferences
Perform market research and segmentation analysis, in support of go-to-market strategy
Experience Required:
Experience driving product marketing efforts for a major product line
Excellent communication abilities including strong writing and presentation skills
Proven ability to tackle challenging projects with limited timelines and bring to successful completion
Experience leveraging social media as part of the marketing portfolio
Self-starter, high-energy, with ability to execute on business objectives
Strong leadership as well as teamwork and inter-personal skills
Ability to multitask, change priorities rapidly and work under pressure
At least 4 years of product marketing experience
MBA preferred
Essential Education:
BA/BS in marketing, engineering or related field
Candidate Requirements:
Intelligent
High energy
Team player
Detail-oriented, task master
Must be ambitious, self-motivated, self-managed, and results-oriented
| Location: |
Foxboro, MA
United States
|
THIS JOB HAS EXPIRED