Senior Manager, Public Relations Proofpoint
THIS JOB HAS EXPIRED Description
Job description: Proofpoint is seeking an experienced Senior Public Relations Manager to support the overall function of Proofpoint PR and marketing communications and be accountable for managing daily activities. The PR activities will be targeted at driving positive awareness of Proofpoint through media and influencer relations, news and speaker?s bureaus, product announcements, events, and other PR and marketing communications programs directed towards industry/trade, consumer, and technology media outlets. This position will work closely with the Director of Global Public Relations to design and implement a highly effective PR program, reaching key journalist and media outlets.
As part of the Marketing team, the Senior PR Manager will work with legal, human resources, marketing managers, channel managers and product managers to define and execute our overall public relations strategy. The Senior PR Manager will be a key information source for all media contacts requesting data and insights, and will manage the development, implementation, and coordination of internal and external public relations strategies, with the goal of gaining recognition in the market, promoting our products, and establishing our thought leadership throughout target industries.
Assist with strategic planning and execution for PR campaigns
Partner with members of Proofpoint marketing team to contribute to broader communications efforts, including social media, events, tours, product briefings, and other touch points with media/influencers
Build and maintain strong relationships with technology, publishing and business press/bloggers, while driving proactive/reactive efforts
Lead message development to support announcements, initiatives, and issues with the goal of educating target audience groups and demonstrating momentum for Proofpoint
Draft PR materials including press releases, briefing documents, and messaging matrices
Facilitate/coordinate briefings between Proofpoint spokespeople and media ensuring that executives are prepared and media trained as needed
Develop programs to expand awareness of Proofpoint among broader tech, business and consumer audiences, leveraging executive team as well as internally created data
Initiate and execute creative brainstorming among both internal and external PR teams
Forecast and manage budgets for products and publicity programs as assigned, and conduct all activities with fiscal responsibility across consumer, tech and industry programs
Help develop story angles and create tools like info graphics to secure coverage
Can handle the nuts and bolts of media tours as well as events and speaking opportunities
Report to Director of Global Public Relations
Assists with social media communications via LinkedIn, Twitter, Facebook, Google+, etc. for Proofpoint promotional purposes;
5 - 7 years of experience working in public relations, with an agency or B-to-B tech brand. Security PR tech experience preferred.
Be an outstanding writer, knows AP Style, and possess strong managerial, decision-making and verbal communication skills.
Experience working for or with an external PR Agency, as well as managing budgets
Intelligent, personable, thoughtful and a strong relationship manager.
Strong background in media relations, public relations writing, strategic planning & execution, project management, coordination of tours/events and proven interaction with partners, and media
Must think like a journalist and love finding creative ways to secure meaningful coverage that?s interesting, inspiring and informative.
Possesses a love of pitching and media relations as well as strong relationships with tech and marketing press
Must be detail oriented as well as deadline focused
Able to complete projects with minimal supervision and report to supervisor
Capable of building strong working relationships across all levels of the company
Must be able to work effectively in a team environment
Ability to excel in a fast paced environment.
Bachelor's degree in communications, public relations, marketing, English, journalism or equivalent
#LI - CG1
Proofpoint, Inc. helps the largest and most successful companies in the world protect and govern their most sensitive data. Founded in 2002 by the former CTO of Netscape and headquartered in Sunnyvale, CA, Proofpoint was funded by top Silicon Valley investors, including Benchmark Capital and Mohr Davidow Ventures before going public in 2012.
Please note that Proofpoint does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Recruitment Services Agreement, Proofpoint will not consider or agree to payment of any referral compensation or recruiter fee. In the event a recruiter or agency submits a resume or candidate without a previously signed agreement, Proofpoint explicitly reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency.
||892 Ross Drive |
Sunnyvale, CA 94089
THIS JOB HAS EXPIRED