Senior Marketing Manager, Mobile User Acquisition Kongregate
Kongregate is expanding our #1 core gaming network to the mobile platform! As Senior Marketing Manager, your mission is to grow the platform by acquiring and retaining a massive player base for our network. You will work with our external development partners to build acquisition campaigns to drive millions of installs across the network. You will also work with our internal games team to help make recommendations to our partners to improve organic virality and user retention.
The ideal candidate brings a deep knowledge of state of the art metrics based user acquisition on mobile platforms and demonstrable expertise in performance advertising.
Manage advertising spend to drive growth and retention goals for our live games
Collaborate with our internal game, PR and product teams to develop marketing campaigns that deliver maximum ROI network growth for our in-development and live games
Manage game and network traffic arbitrage with the explicit purpose of growing the network
Keen analytical mind that thrives in a metrics driven environment
Understanding of product growth best practices including channel analytics, funnel management, and platform utilization and virality
Curious and competitive nature with an innate desire to discover and maximize new user acquisition strategies
Familiarity with free-to-play game products and their best practices
Strong Excel skills; comfort with SQL a definite plus
Quantitative Bachelor?s degree recommended (Engineering, Math, Economics, etc.)
Passion for the mobile games business
This job will be based in our San Francisco headquarters. There is some flexibility on the level/title depending on candidate experience.
||660 Mission Street |
San Francisco, CA 94105