Senior Media Buyer Inclinix

Wilmington based position responsible for partnering with marketing and operations personnel to execute traditional and interactive media strategies. Responsibilities include:

Identifying target audiences, ideal interactive and traditional media outlets, and establishing matrixes to ensure media reaches targeted audiences.
Planning and negotiating the placement of all on-line, radio, TV and print media.
Recommends media mix and frequency as appropriate to budget and objectives.

Position Requirements

BA/BS degree and minimum of 3 years related media buying experience required.
Must understand traditional media and the online advertising market.
Specific experience with interactive media buying including: pay-per-click search engine advertising, email marketing, banner advertising, affiliate programs, search engine optimization, and website promotions required.
Experience with measuring performance of direct and online marketing campaigns.
Strong problem-solving and analytical skills and passion for analyzing products, companies, and market dynamics.
Strong aptitude for determining optimal product positioning in the market, in an organization, and along a buy cycle.
Excellent creative, written, and oral communication skills.
Proven ability to manage multiple projects in a fluid environment.

Location:	3534 South College Road Suite I Wilmington, NC 28412 United States