Senior Mobile Marketing Manager GAIN Capital
THIS JOB HAS EXPIRED Are you a passionate marketer who is motivated by being at the forefront of the next big thing? Do you have experience with mobile marketing or the online brokerage industry? At FOREX.com, we've already created some of the highest rated forex trading apps in the iOS and Android app stores, and in 2012 over 25% of our trading volume happened on a mobile device.
We?re looking for a Mobile Marketing Manager to help take our mobile efforts to the next level. This is a newly created role that will be highly visible and responsible for developing, managing and leading the mobile marketing efforts for FOREX.com.
The Mobile Marketing Manager will be responsible for all aspects of our mobile customer experience, including our mobile web presence, optimizing existing campaigns, and driving mobile opportunities within other Marketing channels. The successful candidate is passionate about consumer experiences, making decisions with data and partnering cross-functionally to deliver results.
Work closely with internal and external partners to develop mobile experience and execute and optimize mobile campaigns, focused on both acquisition and customer engagement
Manage presence across app stores
Collaborate with internal teams to optimize the customer experience for mobile marketing campaigns including: mobile web, iOS and Android Apps
Work with and support Product & Development teams on product features/ initiatives
Partner with Business Intelligence teams to track mobile customer behavior and lifetime value
Assist in development of enhanced internal tracking tools and performance databases
The ideal candidates will possess a Bachelor?s degree in Marketing, Economics, Finance or a related discipline. Experience in an online marketing is required. Additionally, the following skills are required for this position:
3-5 years of experience executing and analyzing mobile or online marketing campaigns
Experience working with creative and media agency partners, developing briefs and executing campaigns
Experience with mobile measurement and marketing tools
Demonstrated ability to successfully work cross-functionally and influence across boundaries
Excellent analytical and quantitative skills
Ability to work well in a dynamic, fast-paced environment and execute quickly
Strong verbal and written communication skills
||550 Hills Drive |
Bedminster, NJ 07921
THIS JOB HAS EXPIRED