SENIOR PRODUCT MARKETING MANAGER Belkin Corporation
What you?ll do
As a Senior Product Marketing Manager you will, be responsibility for management of the designated Belkin product lines, including the specific product mix, product families, and ongoing evaluation of products to be added, enhanced, refined, developed, or eliminated. This position serves as a strategic thinker with a strong track record of launching innovative products in the retail market and has the ability to increase sales and profitability through identification of visionary new product concepts for anticipated needs in our industry niches, and develop support resources and training for sales, customers, packaging, manuals, and technical support. The Senior Product Marketing Manager will be tasked to ensure that the Belkin product line is recognized as the best line by resellers and end users in the industry for value, quality, selection, innovation, features, reliability, and ease of use
.How you?ll do it
Provide an inspirational vision for the given product lines that ?changes the game? for Belkin and our markets based upon the consumer understanding you gain in our research efforts.
Collaborate with cross-functional teams to road map, execute and launch products for their given division
Partner with our Industrial Design team to create leading-edge, best-in-the-world designs that deliver upon your vision for the business.
Drive user/consumer research by leading in-depth consumer understanding efforts, with both qualitative and quantitative components, working in collaboration with our consumer insights team.
Team with regional product managers to conduct in-market research and identify a successful product mix for the regions
Work with the corporate strategy team to identify new markets for our products and driving/supporting our expansion into these markets
Develop an understanding of all elements of our business ? supply chain, design, sell-in, in-store merchandising, online merchandising, distribution, etc. ? to create long-term barriers-to-entry against competitors in a highly-competitive marketplace.
What you?ll need
Proven capability to deliver superior consumer insights based on research plans that you have led or played a significant role in developing
An energetic individual who has demonstrated an ability to energize others as well around difficult goals and objectives
A visionary who has created and articulated strategies for their business that have resulted in significant business improvements
Decision-making experiences demonstrating appropriate balance between thoughtful research and the need for timeliness.
Preference for Consumer-Packaged Goods experience or those who come from a highly research-driven background
Natural born leader with an entrepreneurial spirit and dynamic teaming abilities
Prior background in brand management with New Product experience is a plus.
What you?ve done
Four-year college degree in Business Administration or Marketing. MBA highly preferred
7+ years experience in a similar role or related work experience within the consumer packaged goods or consumer electronics industry
Experience leading cross-functional teams and managing other product managers
Depending on channel, domestic and international travel may be required
What you?re getting into
We?ve got big collaborative spaces for your big ideas, so bring an open mind and leave your suit in the closet. We all are committed to creating unique and rewarding consumer experiences. Everyone is interested in succeeding ? for the team, for themselves and for the business. Cross-functionally and across the company, everyone has common goals and aspires to be their best.
You will learn something new or at least look at things differently every day. There are so many smart and creative people around that you?ll be motivated to pursue the ideal.
Team spirit is infectious. Belkin is an extremely open workplace, where communication is essential. Not every idea will be accepted, but you?ll be asked for your point of view. Innovation thrives on multiple and varied levels. At Belkin we challenge conventional wisdom and refuse to accept that something cannot be done.
||Los Angeles, CA |