Senior Product Marketing Manager/PMM, Platform Imperva Inc.
Imperva is looking for a stellar Senior Product Marketing Manager (PMM) to join the Product Marketing team, located at corporate HQ in Redwood Shores, CA. Imperva, pioneering the third pillar of enterprise security, fills the gaps in endpoint and network security by directly protecting high-value applications and data assets in physical and virtual data centers. With an integrated security platform built specifically for modern threats, Imperva data center security provides the visibility and control needed to neutralize attack, theft, and fraud from inside and outside; to mitigate risk; and to streamline compliance.
This key member of the Product Marketing team will report directly to the Senior Director of Product Marketing and be responsible for go-to-market strategy and sales enablement of Imperva?s SecureSphere Platform ? the foundation of our SecureSphere solutions. You will help position and market Imperva solutions as the data center security platform of choice. Working alongside the corporate marketing, product management, sales and business development teams, the PMM will apply domain expertise and writing skills to the creation of sales enablement tools, messaging, positioning, packaging and pricing in support of product launches, sales efforts and corporate marketing campaigns.
Increase effectiveness of the Sales organization and drive market adoption of Imperva solutions through the following activities.
Create and execute a comprehensive marketing strategy for current and new products and services.
Create datasheets, brochures, whitepapers, case studies, presentations and web-site content.
Work with product management, sales and business development on future releases, go-to-market plans and product launches.
Train the sales and pre-sales organizations on product capabilities and competitive differentiation.
Review and respond to request for proposals (RFPs).
Perform competitive and market analyses of competing products? features, pricing, positioning, and packaging. Formulate competitive responses to improve sales and marketing effectiveness.
Present Imperva?s products during sales calls, corporate events and other external audiences.
5-7+ years of experience in a product marketing role for a security or compliance product.
Excellent written and oral communication skills.
Prior experience in preparing and delivering presentations?in person and via webcast.
Ability to translate complex concepts and technologies into business-oriented value propositions.
Strong preference for expertise with centralized management and cross-product features.
Strong preference for expertise with system, networking and virtualization technologies.
Excellent teamwork, interpersonal, and relationship management skills.
Ability to work with a globally dispersed, cross cultural team.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex or national origin.
||Redwood City, CA |