Senior Product Marketing Manager Netcordia
Senior Product Marketing Manager
Prod Strategy & Corp Development | Santa Clara, CA, United States
The individual in this role will be responsible for developing and executing on new DDI (DNS, DHCP and IPAM) messaging, sales tools development, development of marketing collaterals, product rollout plans and other marketing related activities as deemed necessary. The position will report into the Product Strategy organization and will work extensively with corporate marketing, product management, and sales teams on various projects and deliverables.
Principal Job Responsibilities:
- Define and participate in the product launch process with responsibility for creation of key collateral including product messaging, data sheets, technical white-papers, competitive briefs, product value/benefit presentations, etc. Deliver validated business cases, ROI models, etc. to the sales teams for the solution sets
- Meet with and interview customers and prospects at least 3 times per month, to better understand what is working and what is not, and to help sales teams win deals.
- Support field sales and channel partners whenever necessary to close business
- Work with the Trade Shows and Events Manager to deliver product positioning and all necessary content for trade shows and events; participation at some trade shows will be required
- Participate in speaking engagements at tradeshows and online marketing webinars, including the development of the content and delivery
- Active involvement in the content creation and format/design for website
- Assist with competitive evaluations with a focus on delivering outbound marketing collateral on competitive analysis
- Conduct ongoing and ad-hoc market, price, customer, and competitive analysis
- Participate in research and analysis activities, in conjunction with the Business Development team, focused on M&A opportunities
- Participate in and support corporate PR strategies
- Contribute and support corporate marketing creative online and seminar type campaigns
- Ad-hoc marketing related projects as deemed necessary by management
Skills & Requirements:
- 10+ years relevant experience in product marketing and/or business development positions in the networking industry
- Effective written, verbal and public speaking skills required
- Ability to take complex products and create messaging that is simple, compelling, and easy to understand
- Person capable of working effectively in a team environment and on independent projects requiring minimal supervision
- Knowledge and experience with DNS, DHCP and IP Address Management a plus. IT product marketing experience and/or technical background required.
- Ability to deliver high quality work in short period of time, in a fast paced work environment. Strong attention to detail and good skills with PowerPoint, and the development and presentation of technical marketing material to a wide range of audiences.
Communication Skills:
- Language Requirement: English
- Written: Must be able to create new product introduction plans, marketing collateral
- Verbal: Must be able to articulate new product content to a variety of audiences and present to audiences of various technical levels
- Interpersonal: Ability to lead and execute the product aspect of Infoblox products
- Presentation: Internal presentation, vendors, customers, and prospects
Contacts/Interactions:
- Internal: Field sales, SEs and channel staff, Engineering staff, Technical Support staff, Corporate Marketing/Product Management staff, Executive staff
- External: Customers, prospects, vendors, partners
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| Location: |
Santa Clara, CA
United States
|
Netcordia delivers a network management system that is easy to use, produces useful information everyday, and provides a system-level view of the network.
Investors: Novak Biddle Venture Partners,
Trinity Ventures All Jobs: at Netcordia
| Web Site: | www.netcordia.com |
| Headquarters: | 2431 Solomons Island Road
Suite 302
Annapolis, MD 21401
United States
|
| Year Founded: | 2004 |
|---|
| Industry: | Software |
|---|
| Company Profile: | Netcordia is a leading provider of network automation software to the worlds most complex and mission-critical networks. Its award-winning NetMRI Network Change and Configuration Management (NCCM) solution continuously audits multi-vendor infrastructures, identifies anomalies early, speeds resolution, and automates network changes. Netcordia helps more than 250 leading organizations in healthcare, manufacturing, financial services, academic, service and government stretch IT budgets, improve overall performance, meet corporate policy and comply with stringent regulations. |
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