SEO Manager, HotPads Zillow
THIS JOB HAS EXPIRED HotPads is a map-based housing search engine on a mission to make the internet a better place to find a place. We're doing this by building the most comprehensive and interactive marketplace of real estate search. Combining powerful search tools, layers of data, and an innovative user interface, we're simplifying the housing search process and helping millions of people make smarter housing decisions.
We're proud of what we've built, and want to share it with as many folks as possible! With the help of a dedicated SEO Manager, we've got a chance to delight anyone who clicks on one of our search results hoping to find their next home.
Staying current on new SEO research and emerging trends, and making sure that HotPads is positioned to capitalize on these developments
Creating a backlog that prioritizes SEO initiatives into HotPads' long-term product roadmap
Performing site specific keyword research and competitive analysis
Performing technical SEO Audits
Identifying, recommending and implementing on-page website SEO optimization
Performing backlink analysis, opportunity identification, solicitation and optimization
Prepares and communicates both regular & ad hoc reporting on SEO performance
Independently works with business stakeholders to identify KPI?s, develop dashboard or scorecard reports, and interprets metrics to deliver sound, data-driven recommendations
What we're looking for:
An encyclopedic knowledge of how search engines work and an ability to predict the directions that algorithms are going to take. Someone who knows every Google update from Caffeine to Penguin, what they were, and how to work with them.
Working knowledge of web development a plus
Experience with SEO applications, tools, and web analytics packages (Google Analytics, SEOClarity, SEOMoz, etc.)
4+ years of SEO experience
A demonstrated track record of increasing rankings, traffic, and or revenue while managing and executing search engine optimization strategies and tactics
Highly proficient in Excel/Word/PowerPoint with the ability to analyze data and prepare reports presentation
||San Francisco, CA |
THIS JOB HAS EXPIRED