SFX // Fame House - Email Marketing Manager Viggle
Who Are We? Fame House represents the biggest names and brands in the music industry via creative marketing strategy and cutting edge technology.
Why Join Us? Fame House is an early stage company with a huge growth trajectory, where each team player is encouraged by the next to question and re-define the pinnacle of account management and creativity (also, we?re having a blast over here).
Fame House seeks an Email Marketing Manager to oversee email marketing strategy, operations, and execution from the company headquarters in Philadelphia. This candidate will assist the Director of Marketing and work with the Account Managers on their diverse marketing initiatives, including social media, direct-to-fan, paid media and email campaigns for various client accounts, which can include artists, record labels and festival brands. The Email Marketing Manager will also work with the Web Development Director and Creative Director to continually optimize and evolve the email strategy for specified clients.
THE EMAIL MARKETING MANAGER WILL?
Plan, build, test, and execute email marketing campaigns using various outsourced software-as-a-service email providers like FanMail (ExactTarget), Mailchimp, Topspin and Constant Contact.
Collaborate with in-house designers/developers to ensure creative best-practices are adhered to and all tracking is in place for all email campaigns.
Monitor and report on email metrics to analyze effectiveness and test results.
Work closely with Director of Marketing and the Senior Account Manager to ensure email schedule is up-to-date and that all mailing deadlines are consistently met.
Work with other internal departments to execute ad-hoc email projects as needed.
Prepare and maintain all necessary reports for metric meetings.
Provide support for various SEO/PPC efforts.
QUALIFIED CANDIDATES POSSESS?
Strong copy writing skills with a focus on email marketing copy.
HTML design and coding experience specific to email marketing (a PLUS).
A background in conceiving, implementing and reporting on email marketing campaigns. Marketing for merchandise ecommerce is a PLUS.
An ability to spec out and quote prospective email marketing campaigns.
Knowledge of Project Management and CRM software.
A self-starter attitude capable of owning important responsibilities.
An ability to stay calm and collected under pressure.
Drive and confidence to take on new responsibilities and grow within a start-up environment.
Experience running email marketing campaigns to more than 1MM recipients (a PLUS).
Required Proficiencies: Email Marketing Software (Could include: ExactTarget, FanMail, Topspin, MailChimp, or Constant Contact), Microsoft Office, Mac Os, Photoshop.
Preffered: Dreamweaver, HTML
About Fame House
Fame House helps artists and entertainment brands manage and grow their digital presences by engaging fans and reaching new audiences through unique digital campaigns and cutting edge marketing platforms. Clients include Eminem, Ti-«sto, Pretty Lights, Amanda Palmer, Beatport, and Electric Zoo.
Fame House is a wholly owned subsidiary of SFX Entertainment, the largest global producer of live events and digital entertainment content focused primarily on electronic music culture (??EMC??). SFX's mission is to enable EMC by providing fans with the best possible live experiences, music discovery and digital connectivity with our content and the broader EMC community. SFX is an equal opportunity employer. SFX recruits, employs, trains, compensates and promotes regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law.
This is a Full-Time role
Salary is competitive and commensurate with experience
Benefits are competitive (medical, dental and ample PTO)
||Philadelphia, PA |