We?re looking for smart, creative, and organized marketing, social media students to help us become the very best in our industry. Prefer some experience in marketing, media, advertising, or other related field. Huge bonus if your field of study is in life sciences, microbiology, genomics, or biology.
Basic experience with social media, inbound marketing, marketing or related discipline
Required scientific experience in either biology, microbiology, genomics, or life science
Familiarity with business software (Office, Publishing Tools)
Proficiency with building a following, monitoring a community, or tracking response metrics
Enthusiasm to learn, make a difference, and get active right away!
o Strong interpersonal and communication skills.
o Excellent writing with superb grammar and punctuation.
o Ability to work effectively on a team and independently.
o Ability to meet deadlines.
What are the hours/timeframe?
Summer internship lasts 3 months. July ? Sept 30th, 2013. On-site 3 Days a week (South San Francisco). There is a total of 20-25 hours of work a week for 12 weeks, ideally spread out over three or four days. The intern should be willing to Twitter/Facebook multiple times a day.
Opportunity to learn from, and influence social policy for a high-profile life sciences company.
Exposure to national and international influencers in the medical device life science industry.
Great networking opportunities with job skills development.
Rare opportunity to attend life science tradeshow events and act as a social reporter.
A fun, creative, and engaging work environment where you can make a direct impact!
What will I learn?
Research and monitor social channels - produce analysis on current growth, level of influence, reach, and respective content needed for each outlet (YouTube, Facebook, Twitter, LinkedIn)
Evaluate current channels and baseline against competition. Audit efforts and recommend additional life science sites, social tools, or blogs where we should be participating.
Author and recommend content that will effectively generate awareness and engagement.
Identify key metrics to communicate performance. Analyze data to recommend improvements.
Get educated on social media outreach and marketing strategy.
Researching target markets to promote programs.
What will you be doing? Great question, glad you asked.
You'll be responsible for several projects, working very independently, but with the direction of the Website Manager. Here are some specific responsibilities you can expect to tackle:
Ideate and execute on user acquisition strategies ? including inbound social campaigns for life science researchers, academic institutions, pharmaceuticals, and prospective customers.
Create and/or source innovative, buzz generating content for the site.
Identify and engage with key strategic Fluidigm influencers, customers, brands, orgs, etc.