Social Media Marketing Manager Tiny Prints
THIS JOB HAS EXPIRED The Social Media Marketing Manager will lead the development and implementation of social media marketing programs for our premium stationary brand Tiny Prints. S/he is the brand voice as expressed through all channels of interactive marketing and social media. Programs will build awareness, traffic and engagement, market our products, and acquire new customers.
Scope of Responsibilities:
Manage social media for our Tiny Prints brand, including Facebook, Twitter, Pinterest, YouTube, Google+ and Instagram.
Develop engaging content for each social channel and own the editorial calendar for these channels. At the same time, help drive standards and best practices across the company.
Contribute to the development of social media strategy and execute the strategy.
Identify emerging trends and tools in the social media space and evaluate them against our customer acquisition and retention goals.
Implement programs for engaging, nurturing, and growing our fans and followers on social media channels.
Capture and report relevant performance metrics for the campaigns across social media.
Collaborate with the cross-functional teams, such as search marketing and PR, to leverage organic/paid activities and amplify the brand when appropriate.
Conceptualize, design, create and manage content and social media campaigns and generate buzz through viral marketing initiatives.
Minimum 5+ years of total consumer marketing with at least 2 years of social media marketing experience
Experienced in managing social media campaigns on Facebook, Twitter and other social media channels
Highly analytical mind with excellent Excel skills
Must be able to develop content with the voice of the brand
Strong project management skills with the ability to work cross functionally with the creative, product, business, PR and management teams
Strong communication skills (verbal, written, and interpersonal)
Independent self-starter; ability to multi-task in a fast-paced environment
Knowledge of Facebook and Twitter ad platforms a plus
||Sunnyvale, CA |
THIS JOB HAS EXPIRED