Social Media Strategist & Community Supervisor MindBody Software
THIS JOB HAS EXPIRED Position Summary: The Social Media Strategist & Community Supervisor is responsible for leveraging Internet-based communications, including social media channels, the MINDBODY blog, and video content, to grow MINDBODY?s online community and maximize MINDBODY?s brand awareness and reputation in the marketplace. This person will create, manage and measure digital engagement campaigns designed to develop strong relationships with our client community online and attract and nurture leads.
Essential Duties and Responsibilities:
? Manage the day-to-day execution of social media messaging and community maintenance.
? Monitor online conversations and manage brand reputation.
? Strengthen the MINDBODY brand and increase social media community engagement by producing creative and compelling content.
? Design, implement and manage social media campaigns with a focus on fan acquisition and client engagement.
? Actively engage other departments to provide timely content and staying on top of organizational developments in order to report on them.
? Work closely with Search Engine Specialist to run social media paid advertising campaigns.
? Work with the Communications Team to maintain a blog content calendar with rotating contributing authors.
? Take lead on promotion of the Client Referral Program through various online channels.
? Work with the Business Partner and Communications Teams to secure influencer partnerships and content relationships to increase reach and ensure high caliber content quality.
? Monitor trends and maintain expert level competency in social media platforms, applications and tools.
Required Qualifications and Skills:
? Passion for social media required; prior experience with social media marketing a strong plus.
? Excellent writing skills for creative content development; ability to follow the MINDBODY brand voice; must enjoy writing
? Analytical skills with the ability to use data and metrics to guide decision-making.
? Time management skills to effectively prioritize and manage multiple projects simultaneously.
? Strong communication and interpersonal skills to work with variety of personality types and levels within the organization.
? Bachelor?s degree in Business, Marketing or related field.
? Excellent organizational skills.
? Self-motivated, self-starter with the ability to work both independently and cooperatively in a diverse group.
? Sound knowledge of MINDBODY Software.
? Basic HTML knowledge a plus.
? Experience with HootSuite a plus.
||4251 South Higuera Street |
San Luis Obispo, CA 93401
THIS JOB HAS EXPIRED